10/9/13

Mahindra launches Scorpio Special Edition with more features - The Economic Times
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Youarehere: ETHome News NewsByIndustry Auto Automobiles

0 MahindralaunchesScorpioSpecial Editionwithmorefeatures
ByLijeePhilip,ETBureau|9Oct,2013,01.28PMIST
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Tomakethemostoftheongoingfestive season,Mahindra&Mahindra,India's largestsellingutilityvehiclemakerhas

BuildingInfrafortheCityofDreams FoodBiz:RacetobeNo1 StunningPictures:LuxuryonWheels launchedaspecialeditionversionofits PeopleinNews

ruggedsportsutilityvehicleScorpioatRs 11.88lakh(exshowroomNewDelhi). Withonly500unitsavailableforsale,the newlimitededitionScorpioisavailableina pearlwhilecolourandboastsofenhanced interiorsandexteriors.Ontheoutsidethe specialeditionScorpiogetschormeplated

Mahindra&Mahindrahaslaunchedaspecialeditionversionof itsruggedsportsutilityvehicleScorpioatRs11.88lakh.

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Mumbai'snewlocaltrainswith energyefficientcoaches
Thecountry'sfirststainlesssteelelectric multipleunit(EMU),meantforMumbai's suburbannetwork,wasflaggedoffat IntegralCoachFactory.Clickthrough... MumbailagsbehindotherIndiancitiesin infrastructure IBMtodevelopsmartcitiesintheDelhi Mumbaiindustrialcorridor

SpriteisNo1,topplesThums Newluxuryomnibusesgive TaxofficialshelpedNiira centralbezel,leatherseatswithencasingofleatheronthesteeringwheel,gearshiftand Upafterthreedecades airlinesarunfortheirmoney dodgecroresintaxes:C

gearknobandaroofmounted9"inchDVDplayerforthepassengerattheback.

alloywheelsandracydecals,whereasontheinside,theSUVgetshighglosswoodfinish

RameshChauhan,themanwhocreated notcontenttostopatastraightdrive, ThisjawdroppingchargebyCBI ThumsUpin1977andsoldhisbizto superiorsuspension,ACanddrapes, basisofscrutinyofjust18,000of VivekNayer,chiefmarketingofficer,AutomotiveDivision,Mahindra&MahindraLtd.said, CocaColain1993,saysit'salldowntothe busestodayofferahostofluxuryfeatures callsofRadia,ispartofaclassifie palateandclevercampaigns. thatactuallyrivalaircrafttravel. submittedtothecourt. ""Withitsclassyappearanceandplushinteriors,IamsurethattheScorpioSpecial

MotherDairyentersNorthEast NissanTerrano:RenaultDusterinanew QuestionatMicrosoftcampus: Editionwillbeaninstanthitwithconsumers.Anunmitigatedsuccesssinceitslaunch,the launchesicecreamsinGuwahati skin? BillGatesdo? iconicScorpiohaskeptupthemomentumeveninits11thyear.Iamsurethatthislimited ParleAgroreturnstofizzaftertwenty Howtobuyanalmostnewluxuryride Obama'spickforFedchiefYell editionwillcreateanewbenchmarkinclassandexclusivitytofurtherspruceupthe yearswithacoffeerush reallycheap communicationskillstotable

appealoftheMightyMuscularScorpioforitsconsumers."

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TheScorpioSpecialEditionisequippedwithafuelefficient2.2L,4cylindermHawk dieselengineandits120bhppowerallowsittozipfrom0to60kmphin5.7seconds. AdditionalsafetyfeatureshavebeenaddedintheSpecialEdition,whichincludefeatures likeABS(AntilockbrakingSystem)andAirbags,thatkeepthevehicleincontrolwhile brakinghardonslipperysurfaces.Further,theEST(ExtraStabilityTechnology) Suspensionenablesgreaterstabilityandacomfortableridetoo. ItalsoboastsofawidearrayofuniquefeaturesincludingIntelliparkwithsensorsinthe

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economictimes.indiatimes.com/news/news-by-industry/auto/automobiles/mahindra-launches-scorpio-special-edition-with-more-features/articleshow/2379556

10/9/13

Mahindra launches Scorpio Special Edition with more features - The Economic Times

Mumbai'snew&comfortable localtrains!

rearbumperforeasierreverseparking,intelligentrainandlightsensorsthatautomatically controlwipersandheadlightsandTyreTronics,asophisticatedmeasuringsystemthat updatesonexactairpressureandtemperatureoneachtyre. HavingapresenceofoveradecadeontheIndianroadsM&Mhassoldover4lakh Scorpios,withthevehicleaveraginganannualsalesof50,000unitsinthelasttwoyears. AfterlosingouttoRenaultDusterinthelastoneyear,Scorpiohasmadeastrong comeback.AccordingtoAutocarIndia,theScorpiomanagedtosell4,345unitsin September,3,356inAugustand3,256unitsinJuly,bestingtheDuster's3,973,2,967and 3,089unitsforthesamemonths,respectively. InthefirstfivemonthsofFY14(ApriltoAugust),M&Mutilityvehiclesalesfell12.87%to 86,338units,steeperthanthemarketsegmentdegrowthof3.11%to2,01,198unitsinthe

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