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Excerpted from Smart choices: A practical guide for making better decisions by John S. Hammond, Ralph L. Keeney, Howard Raiffa
The way you state your problem frames your decisions. It determines the alternatives you consider and the you evaluate them. Posing the right problems drives everything else. A problem is a decision problem, where you have situation and you need to take right decision. A good solution to a well-posed decision is almost always smarter choice than an excellent solution to a poorly one.
Re-examine your problem definition as you go -Defining you decision problem is itself a decision problem.
-It is important to consider several possible problem definitions & re-examine them. -While you try to benchmark, you may find strategy to have an edge over them.