@2013/11/3

 1993
DOORS
95OPENDOORSCD-ROM
PC-VAN
2009
2010KDDI20126

WEBSELECT
2

1971Project Gutenberg

1986

JEPA

1990

1993

1993

NEC

1995

1995

CD-ROM100

1998

2000

EBJ

2000

2000

MTI

2004

2004

2005

2005

2005

MBJ

2006

2006

Reader

1997

Rocket eBook/
Softbook

MS/AdobePC

2007

Kindle

2009

Kindle2100

2009

NOOK

2010

2010

2010

KDDI

2010

2010

2010

TSUTAYA GALAPAGOSCCC

2010

Reader

2010

GALAPAGOS

2011

BookLive

2011

GALAPAGOS

2012

2012

2012

Kobo touch

2012

Kindle Paperwhite/Kindle Fire

2013

KindleKindle

PF

http://www7b.biglobe.ne.jp/ yama88/pal.html

11


http://www7b.biglobe.ne.jp/ yama88/pal.html

12


70100

10
20

78,3492012

13

14

Source:Growth of Online Bookselling at http://www.slideshare.net/PublishersLaunch/

launch-frankfurt2013-amazonrussgrandinetti?from_search=5

15

17


by http://www.wildhawkeld.com/2013/08/aozora-bunko.html

18


70100

10
20

78,3492012

19

65

20

305

21

PC

28
(

22

23

http://www.dotbook.jp/magazine-k/2010/09/07/first_impression_of_new_kindle/

5000

24

2013313,400
26

http://www.aozora.gr.jp/annotation/layout_1.html#kaicho+kaidan
29

TOU

http://www.aozora.gr.jp/guide/kijyunn.html
30

31

34

36

37

38

200""

70"
188""

62""

180""

x"10000"

x"10000"

Kindle"Store

60"
160""

158""
50"

140""
120""

38""

100""

96""

40"

30"

60""

17""57""

20"

13""
40""

40""
20""
1"
0""

Cumula9ve"Titles"

31""

80""

2""

2""

1""
2""

4""

2""
6""

9""

3""

11""

4"" 15""

6"" 20""

7"" 27""

1""
2000" 2001" 2002" 2003" 2004" 2005" 2006" 2007" 2008" 2009" 2010" 2011" 2012" 2013"

Google ChromeAmazon.com

40

Kindle"Titles"

10"

0"

Source: http://commons.wikimedia.org/wiki/User:Mattbuck under Creative Commons BY-SA 3.0 license

Source:http://en.wikipedia.org/wiki/Two-sided_market

Source:http://en.wikipedia.org/wiki/Two-sided_market

Acrobat (Adobe) Reader

Source:http://en.wikipedia.org/wiki/Two-sided_market

Microsoft Visual Studio

Source:http://en.wikipedia.org/wiki/Two-sided_market

Sony Reader vs. Kindle

Sony Reader

USB

DRM

PC

P86

Kindle

DRM

P88

Kindle200
40%
35.6778%

35%

30%

29.8237%

25%

24.5242%

20%

19.3546%
15.2002%

15%

2012%

2011%

2009%

2008%

2007%

2006%

2005%

2004%

2003%

2002%

2001%

2000%

1999%

1998%

1997%

1996%

1995%

1994%

1993%

1992%

1991%

1990%

1989%

1988%

1987%

1986%

1985%

1984%

1983%

0%

1982%

5%

10.0921%
8.4195%
6.9265%
5.1567%
4.1905%
3.2511%
1.8408%
0.9982%
0.715%
0.5845%
0.4% 0.4722%
0.3339%
0.2824%
0.2407%
0.2084%
0.1759%
0.1524%
0.1322%
0.1184%
0.1009%
0.0724%
0.0568%
0.0397%
0.0257%
0.018%
0.0056%

1981%

10%

2010%

12.8926%

1980%

x"10000"

Bowker"Global"Books"In"Print

In%Print%


1.Kindle StoreISBN
2.ISBN
3.ISBNKindle Store

4.ISBN
30
5.

PD,Reprint
400"

381"

350"
300"
250"
200"
150"

119"

103"
100"
50"
3"

3"

2"

3"

2"

2002"

2003"

2004"

2005"

2006"

12"

27"

0"
2007"

2008"

2009"

2010"

2011"

http://www.bowker.com/assets/downloads/products/isbn_output_2002-2011.pdf


400,000"
350,000"
300,000"
250,000"
200,000"
150,000"
100,000"
50,000"
0"
2002"

2003"

2004"

2005"

2006"

2007"

2008"

2009"

2010"

2011"

http://www.bowker.com/assets/downloads/products/isbn_output_2002-2011.pdf

ISBN
250,000&

200,000&

87,201&

150,000&
38,043&
14,193&

100,000&
7,941&
50,000&

7,951&

148,424&

7,758&
53,177&

66,459&

75,800&

2007&

2008&

94,826&

111,551&

0&
2006&

2009&

2010&

2011&

Bowker Self-Publishing in the United States, 2006-2011 Print vs. Ebook

55

2200
270006

Bowker
700,000&

619040&&

Kindle&Titles&

600,000&

P7book&Titles&
500,000&

Ebooks&with&ISBN&
Self7pub&Ebooks&
with&ISBN&

400,000&

384676&&
328,259&

300,000&

275,793&

274,416&

284,370&

289,729&

347,178&

302,410&

251,903&

240,098&
215,138&
200,000&

174042&&
126138&&

100,000&
55429&&

0&

35234&&
28264&&
24609&&
19148&&
18941&
18536&
16350&
15428& 16862&&
11,095&
10971&
10757&
9725& 13499&&
0&
0&
2000&

2001&

2002&

2003&

2004&

2005&

2006&

67888&&

28998&

24250&

2007&

2008&

45954&

42831&

2009&

2010&

54175&

59358&

2011&

2012&

58