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    IS NESTLE KILLING THE ORANGUTANS? Read the story about the boycott to Nestle products proposed by Greenpeace. Find an example of a firm with good CSR practices and a firm without CSR principles. Make a link between the Nestle case and the advert commented on this blog: ( page=tv&typebanned&id= 111) is it an act of censorship or is it closer to irresponsible?

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    Is Nestle Killing the Orangutans

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    IS NESTLE KILLING THE ORANGUTANS? Read the story about the boycott to Nestle products proposed by Greenpeace. Find an example of a firm with good CSR practices and a firm without CSR principles. Make a link between the Nestle case and the advert commented on this blog: ( page=tv&typebanned&id= 111) is it an act of censorship or is it closer to irresponsible?

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    11 views3 pages

    Is Nestle Killing The Orangutans

    Uploaded by

    xvzxvz
    IS NESTLE KILLING THE ORANGUTANS? Read the story about the boycott to Nestle products proposed by Greenpeace. Find an example of a firm with good CSR practices and a firm without CSR principles. Make a link between the Nestle case and the advert commented on this blog: ( page=tv&typebanned&id= 111) is it an act of censorship or is it closer to irresponsible?

    Copyright:

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    Download as PDF, TXT or read online from Scribd
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    IS NESTLE KILLING THE ORANGUTANS?

    Introduction to Management

    THE CASE
    Read the story about the boycott to Nestle products proposed by Greenpeace. Information is available in a lot of websites (e.g. http://digitaljournal.com/article/289481) Read how Nestle reacted (e.g. http://www.greenpeace.org/international/en/news/features/Sweet-success-for-KitKat-campaign/ )

    THE QUESTIONS
    Should a firm (Nestle) be responsible for their suppliers activities? Should a firm change its objectives and operations just because a NGO decides so? Why? Do you think that the answer given by Nestle to the problem was socially responsible? Find an example of a firm with good CSR practices and a firm without CSR principles . Make a link between the Nestle case and the advert commented on this blog: (http://www.bestrejected.com/html/? page=tv&type=banned&id= 111) Is that Social Responsiveness or Social Responsibility?. Give your opinion about banning this advert. Is it an act of censorship or is it closer to irresponsible advertising?

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