BROADWAY DAIRY

YOU KNOW??? YOU WANT IT

GROUP MEMBERS
ABU SUFYAN

MUHAMMAD SHAHID

LUQMAN AHMAD MUHAMMAD JAHANZAIB

BUSINESS MODEL

Need and opportunity analysis

Resources and Supplies

Production Process

Outlet/ Supplies

Feedback

SOLUTION /ECONOMIC BENEFITS

Low Price Extreme Quality Better consumption of milk in winter season Employment

COMPETITIVE EDGE

Low cost of production

Pure quality

Direct relation with milk producers

INDUSTRY& TARGET MARKET

High potential

GUJRANWALA

Sweets Bakes Resturant

COMPETITORS ANALYSIS
BRAND NAME HALEEB NESTLE WITH OUT BRAND BROADWAY DAIRY POWDER MILK 500 550 450 400 CREAM GHEE CONDENSED MILK

325 340 260 260 800 500 360 260

MARKETING STRETEGIES
SEGMENTATION
MARKETING MIX

Geographical

Product

Behavioral

Price

Place

Promotion

RISK & MITIGATION PLAN

Competitors risk

Market risk
Management risk

Supplier risk

FINANCIAL PLAN
Total capital
capital 30,00,000
By Mr. shahid

Amount
3000000
750000

Total Assets
Vehicle
Motor Bike (2*107000) Plant & Machinery cost Furniture & fixture

Amount
500000
214000 880000 64000

By Mr. sufyan

750000

Equipment
By Mr. Jahanzaib 750000 Security of Building Legal Expenses By Mr. Luqman 750000 Marketing Expenses Gas Installation

88450
84000 10000 71600 145000

Total Capital Cost

Cash in hand/ required cash

2057050
942950

PROJECTED CASH FLOW AND N.P

Total
Projected sales

2013
24876000

2014
28607400

2015
32898510

Projected N.P

3535355

5132691

7076331

Projected cash flows Retain earnings

2182202

3900654

6202198

1060607

1539807

2122899

FINANCIAL ANALYSIS OF BUSINESS

Particulars Results

Internal rate of Return 47.57% Net present value 1789981

Profitability index
Pay back period

1.5966
1.4758 year