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BASIC TERMS

Exports:
goods and services flowing out of a country

Exporting: the sale and delivery of goods and services by a firm based in one country to customers residing in a different country
results in receipts from the customers affords less control over the marketing function

STRATEGIC ADVANTAGES OF EXPORTS

Increase revenues and profitability Achieve economies of scale in production and research Alleviate excess capacity in domestic operations Diversify markets

STEP BY STEP DEVELOPMENT PROCESS


Market Identification Partner Search Product Selection Price & Brand Name Settlement Agreements Development of Dossiers Registration in Export Market Actual Export

MARKET IDENTIFICATION
Economic situation Requirements of export markets regulations Local Industry Prevailing Prices

PARTNER SEARCH
Present Activities Business Model Experience in trade

PRODUCT, PRICE & BRAND NAME SELECTION


Availability of manufacturing/testing facilities Availability of Registration in Pakistan Cost vs Price Brand name Selection

AGREEMENT
Exclusivity Terms of Operations Validity of agreement Payment of Registration Fees Payment Terms for Goods

DOSSIER DEVELOPMENT
Format required by exporting country. Documents required by API supplier Artwork required

SAMPLE PREPARATION
Artwork required Quantity required Production Dispatch permission from DRA - Pakistan Receiving Permission in Export market

WAITING PERIOD
It takes an average of about 1 year to get registration in any country.

REGISTRATION IN EXPORT MARKET


After getting registration, actual export could be started.

STATUS OF CIRIN
Vietnam Myanmar Sri Lanka Nigeria Yemen Philippines Cambodia

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