Dedicated to

Thinking-Out-of-The-Box

THINK
Outside the Box!

There is ONE THING that distinguishes human beings from the so-called lower animal forms. No, not skateboarding. Not stock options. Not the invention of the disco ball.

Thinking

Like the opposable thumb, it comes with the territory of being human.

Think about it.

Were thinking almost all the time. In the shower. On our feet. In our dreams. Even at the office. But just because we think, it doesnt mean were coming up with anything very extraordinary.
For that, something else is required.

Creative Thinking

Its what Einstein did. Its what Picasso did. And its what YOU do

That is, when you are out of the box.

Ah! The box!

THE BOX!
That much talked about, habitforming, mind-crunching, optionlimiting, six-sided, culturally repressive thing that keeps the genius within you imprisoned.

Why all this fuss about a box?

Boxes arent bad. Are they?

Chocolates come in boxes.

So do birthday gifts. And Scrabble. And diamond rings.

Boxes protect.

Boxes contain.
Boxes convey.

True
But they also confine, constrain, separate, and limit.

(Especially when whats contained within them doesnt want to be there.)

Think cubicle. Think prison cell. Think coffin.

Think the closed mind of the person at work who is almost always shut down to your new ideas

Which leads us to the inevitable, existential, frequently asked

QUESTION
(one you will need to answer if you ever expect to get out.)

What is this so-called box actually made of?

Opinions, vary of course.

But it is made of something.

And so, to get the conversation rolling, well suggest 6 things we think it is made of four for the sides and one each for the top and bottom.)
(If you dont agree, youll get your chance to name the sides in a moment.)

Ready for the first time deconstruction of the mythical box?

(The mythical box)

#1

Limiting Assumptions
False conclusions Questionable hypotheses Misinterpretation of data

Artificial lines drawn in the sand

640 K ought to be enough for anyone. Bill Gates

#2

Addiction to the Status Quo

Fear of change

Conventionality
Playing it safe Defaulting to the way its always been.

If you always do what youve always done, youll always get what you always got.

#3

Hyper-Rationality
Over-dependence on the left brain

Analysis paralysis
Excessive use of logic and linearity Premature evaluation

Not everything that counts can be counted; and not everything that can be counted counts. - Albert Einstein

#4

Tunnel Vision
Narrow mindedness Inability to see new connections Mental isolationism Silo-itis

Discovery consists of looking at the same thing as everyone else and seeing something different. Albert Szent Gyorgi

#5

Intolerance for Ambiguity

Settling for the first right idea

Excessive need for certainty Impatience with process Discomfort with transition and chaos

Now that we have met with paradox, we have some hope of making progress. Niels Bohr

#6

No Intrinsic Motivation
Out of touch with your own fascination
Lack of inspiration Inertia and lethargy

Good soldier-itus

I will act as if what I do will make a difference. William James

Oh, by the way, Bell Labs did a

study some time back in order to find out why some of their research scientists were creative and others werent. After six months of intensive data collection, interviewing, and interpretation do you know what they discovered? The scientists who thought they were creative were creative. The scientists who thought they werent creative, werent creative. A total self-fulfilling prophecy.

OK.
Now you know the names of the six sides of the box.
But maybe you see them differently. If you do, how would you name them?

Of course,
no matter how you describe the box, the challenge remains: getting out.

And so, to get you going, choose the one side that bugs you the most and commit to one thing you will do to go beyond it.
1. Limiting assumptions 2. Addiction to the status quo 3. Hyper-rationality 4. Tunnel vision 5. Intolerance for ambiguity 6. No intrinsic motivation

To make this even more real, apply your out of the box insight to your hottest, new project.

Next, take a cue from the following six creative thinkers who, by hook or by crook, succeeded in finding their way out of the box.

Intuition will tell the thinking mind where to look next.

Jonas Salk

What is your intuition telling you about next steps with your hottest new project?

Money never started an idea. Its the idea that starts the money. William Cameron

What can you do this week to communicate your hottest new idea to your most likely money source?

If you have always done it that way, it is probably wrong. Charles Kettering

In what ways can you proceed differently than you normally would with your hottest new project?

Do not fear mistakes. There are none. Miles Davis

What is your biggest fear about your biggest creative pursuit? And what can you do to go beyond it?

The new idea either finds a champion or it dies. No ordinary involvement with a new idea provides the energy required to cope with the indifference and resistance that change provokes.
Tom Peters

What is it going to take in order for you to really champion your most inspired new idea?

If you do not express your own original ideas, if you do not listen to your own being, you will have betrayed yourself. Also, you will have betrayed your community in failing to make your contribution to the whole.
Rollo May

Which original idea of yours do you need to honor and express with more boldness and commitment?

Get Going Now!

Keep The Impetus up !! Be Winners Always !!