HSBCs Profile

Name: HSBC Holding PLC (Hong Kong and Shanghai Banking Corporation Holding Public Listed Company). Headquarter: London, United Kingdom. Type of company: multi-national, public listed, banking & financial service provider. Type of banking services: universal bank (retail + commercial + investment banking) HSBCs overview: Total assets: 2.613 trillion US$ - largest bank, 6th largest public listed company globally. Branches : 7200 across 85 countries & territories in 6 geographical areas (Europe, Hong Kong, Rest of Asia-Pacific, Latin America, North America, and The Middle-East ) Number of customers: approximately 58 million ( December 2012 ) Number of employees : around 120000 Number of shareholders: 220000 in 129 countries & territories. Market capitalization: 102.7 billion US$ HSBC activities: 4 sectors: Retail Banking & Wealth Management : a complete range of retail banking and wealth management services such as Personal Internet Banking, Mortgages and home buying, Personal loans and credit cards, Savings and investments, International services. Commercial Banking: Business Banking, Corporate Banking, International services, Products and services Global Banking & Markets: provides financial services and products to corporates, governments and institutions such as Advisory, Financing, Prime Services, Research and analysis, Securities services, Trading and sales, Transaction banking Global Private Banking: Bank, Invest such as Portfolio management, Investment products, Alternative investments, Plan HSBC leading services: HSBC premier, Global Banking, Insurance & Investment. Strategic planning: Connecting the world through network of markets Localizing wealth management & retail services

Maintaining sustainable & consistent growth Building long-term, deep relationships with clients and customers