June 13, 2013

Southwest Airlines 2702 Love Field Dr. Dallas, TX 75235

oard o! Dire"tors# As $er re%uest, &ore'on (onsultin' has "ondu"ted resear"h on various su)*e"ts o! "o+$laints +ade ), Southwest "usto+ers. A!ter o)servin' trends in the data "olle"ted, our tea+ has "o+e u$ with three di!!erent re"o++endations !or ,our airline. &ore'on (onsultin', !ounded in 2002, has wor-ed with airlines !ro+ around the world. .ur "o+$an, is "o++itted to see-in' new, inventive wa,s !or our "lients to rea"h their 'oals and !ind su""ess. /e are ver, !a+iliar with the needs and 'oals that Southwest has set and are $re$ared to hel$ ,our "o+$an, +eet those 'oals. As ,ou loo- over our re"o++endations $lease !eel !ree to "onta"t our tea+ i! ,ou have an, !urther %uestions or "on"erns. /e loo- !orward to wor-in' with ,ou.

Sin"erel,,

0annah 1. rad!ord 2i"e 3resident, &ore'on (onsultin'

4n"losed# (usto+er Feed)a"- 5e$ort and 6+$rove+ent 3la