Global E-Business

Internet Marketing & E-tailing

4/6/2014

Unit 1, Prof. Sai

Global E-Business
What is Marketing? In the first place

4/6/2014

Unit 1, Prof. Sai

Global E-Business
In light of the definition of Marketing, how would you define Internet Marketing?

4/6/2014

Unit 1, Prof. Sai

Global E-Business

Electronic Store Fronts (Amazon, Peapod, Virtual Vineyards)

4/6/2014

Unit 1, Prof. Sai

Global E-Business

General E- Store Front

4/6/2014

Unit 1, Prof. Sai

Global E-Business

Specialized E-Store Front (Flowers, Wines or Dog Toys)

4/6/2014

Unit 1, Prof. Sai

Global E-Business

Electronic / Cyber Malls

(Americas Choice Mall - mall.choicemall.com)

4/6/2014

Unit 1, Prof. Sai