Data Mining with WEKA

Run WEKA and choose the Explorer (it may take a while to load) Open the file bank data final!arff"# you should see this window!

Explore the data$ %ow many attributes are there& %ow many records& Refer to the screen shot$ What does the (red ' blue) chart()raph show& What do you think the lower of the two (blue) represents& *sin) the explorer try to find out$ What is the most common number of children (+ , -)& What . of people ha/e a mort)a)e& What . of people ha/e a sa/in)s account& What . of women ha/e a sa/in)s account&

0lickin) on the Associate" tab will brin) up the interface for the association rule al)orithms! 0hoose 1tart" and look at the output# look for 2est rules found$" how many rules are there& What does this mean& 3! income4-56789max :+ 44; sa/e9act4<E1 :+ conf$(3) conf$(+!86)

%ow can we confirm the conf (86.) in rule 3+& 3+! income4-56789max sa/e9act4<E1 current9act4<E1 =5 44; a)e47>9max =3

1ee if any of your predictions(theories or hypotheses are supported! <ou can increase the number of rules by openin) the settin)s dialo)# (click on the small frame beside the 0hoose" button)! 0han)e numRules to >+ then OK" and 1tart" a)ain! ?o back to the settin)s and experiment with the metric@ype" option (0onfidence# Aift# Ae/era)e ' 0on/iction)!

PEP (Personal Equity Plan)

@here is an 33th attribute# pep! @he bank wants to know which customers are likely to subscribe to this ser/ice# it"s your Bob to look for some associations in the data specifically tar)etin) pep , who should the bank try to sell this product to&

<ou can keep WEKA# it"s free! @here are many other al)orithms a/ailable# ha/e a look at the tab 0lassify"# then 0hoose"# there are doCens of options! @here"s also a DiCualise" tab! <ou can try it but it"s not as )ood as other data /iCualisation applications! %a/e a look at$ http$((domino!research!ibm!com(comm(wwwr9thinkresearch!nsf(pa)es(>++7+8+39baby!shtml http$((ser/ices!alphaworks!ibm!com(manyeyes(home http$((www!)apminder!or)