Facebook Firestorm

Session Two Quiz

Match the term to the definition
Term Match Definition
Responder Demographics
Report
A behavior commonly seen on Fan Pages where the user must first
"like" the page in order to see additional information.
App Ad Targeting An App created by Facebook to share information with a small
number of people. Create one of these to add friends and start sharing,
post updates, polling, and chatting with everyone at once.
Fan Gate argeting the specific users who have said they are attending an !vent
with a Facebook Ad.
Facebook Group aking a specific ad and a subset of the targeting information from
one ad and placing it into a new ad.
Pee and Stick A report that tells you the demographic categories that saw
impressions of your ad and who clicked on your ads, along with the
C" for each category.
!"ent Ad Targeting argeting the specific users of an App with a Facebook Ad.
Group Ad Targeting argeting the specific members of a group with a Facebook Ad.
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