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    8 views57 pages

    Culture Dimensions and Interface Design

    Uploaded by

    WeiZhangtud

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 57

    TSD

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Geert Hofstede

    Edward T. Hall

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Stanley N. Herman

    Copyright 2010 By Neusoft Group. All rights reserved

    Stanley N. Herman

    Copyright 2010 By Neusoft Group. All rights reserved

    Geert Hofstede

    Edward T. Hall

    Copyright 2010 By Neusoft Group. All rights reserved

    Geert Hofstede

    100,000 IBM
    70
    0-100

    Copyright 2010 By Neusoft Group. All rights reserved

    Geert Hofstede

    (power distance)
    (uncertainty avoidance)
    (individualism)
    (masculine)
    (long term orientation)

    Copyright 2010 By Neusoft Group. All rights reserved

    (Power Distance Index)

    PDI

    PDI

    Copyright 2010 By Neusoft Group. All rights reserved

    (Uncertainty Avoidance Index)

    UAI

    UAI

    Copyright 2010 By Neusoft Group. All rights reserved

    (Individualism)

    IDV

    IDV

    Copyright 2010 By Neusoft Group. All rights reserved

    (Masculine)

    MAS

    MAS

    Copyright 2010 By Neusoft Group. All rights reserved

    (Long Term Orientation)


    LTO

    LTO

    Copyright 2010 By Neusoft Group. All rights reserved

    http://geert-hofstede.com/cultural-survey.html

    Copyright 2010 By Neusoft Group. All rights reserved



    Geert Hofstede

    Edward T. Hall

    Copyright 2010 By Neusoft Group. All rights reserved

    (Power Distance Index)

    PDI


    Copyright 2010 By Neusoft Group. All rights reserved

    PDI

    ,


    Logo


    PDI 18

    Copyright 2010 By Neusoft Group. All rights reserved

    www.su.se


    PDI104

    Copyright 2010 By Neusoft Group. All rights reserved

    www.utm.my

    (Uncertainty Avoidance Index)

    UAI

    Copyright 2010 By Neusoft Group. All rights reserved

    UAI


    UAI 59

    Copyright 2010 By Neusoft Group. All rights reserved

    www.finnair.com


    UAI 100

    Copyright 2010 By Neusoft Group. All rights reserved

    En.aegeanair.com

    (Individualism)

    IDV


    Copyright 2010 By Neusoft Group. All rights reserved

    IDV


    IDV 26

    Copyright 2010 By Neusoft Group. All rights reserved

    www.komodonationalpark.org


    IDV 80

    Copyright 2010 By Neusoft Group. All rights reserved

    www.hogeveluwe.nl

    (Masculine)

    MAS

    Copyright 2010 By Neusoft Group. All rights reserved

    MAS

    Excite Website Japan


    MAS 95

    Copyright 2010 By Neusoft Group. All rights reserved

    www.woman.excite.co.jp

    Excite Website Netherlands


    MAS 14

    Copyright 2010 By Neusoft Group. All rights reserved

    www.excite.nl

    (Long Term Orientation)

    LTO

    Copyright 2010 By Neusoft Group. All rights reserved

    LTO

    www.siemens.com/answers/dk
    LTO 31

    Copyright 2010 By Neusoft Group. All rights reserved

    www.siemens.com/answers/cn
    LTO 118

    Copyright 2010 By Neusoft Group. All rights reserved



    Geert Hofstede


    Edward T. Hall

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    toysrus

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    toysrus

    Copyright 2010 By Neusoft Group. All rights reserved

    Geert Hofstede

    Edward T. Hall

    Copyright 2010 By Neusoft Group. All rights reserved

    Edward T. Hall

    Copyright 2010 By Neusoft Group. All rights reserved

    (High-context culture)

    Copyright 2010 By Neusoft Group. All rights reserved

    (Low-context culture)

    Copyright 2010 By Neusoft Group. All rights reserved

    Geert Hofstede

    Edward T. Hall

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    http://www.mcdonalds.co.jp/s
    hop/map/mcd_shop.php

    Copyright 2010 By Neusoft Group. All rights reserved

    http://www.mcdonalds.ch/d
    e/restaurantfinder

    Copyright 2010 By Neusoft Group. All rights reserved

    http://www.kfc.co.jp/top.html

    Copyright 2010 By Neusoft Group. All rights reserved

    http://www.kfc.de/

    http://www.kfc.jp/

    Copyright 2010 By Neusoft Group. All rights reserved

    http://www.coca colacompany.com/brands/coca-cola/

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Geert Hofstede

    Edward T. Hall

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Copyright 2010 By Neusoft Group. All rights reserved

    Q&A

    Copyright 2010 By Neusoft Group. All rights reserved

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