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https://www.vodafone.in/pages/tvads.aspx?

fid=0&year=2007&title=&currentpage=3
http://www.thinkalytic.com/2013/vodafone-zoozoo-army-ad-review/
Zoozoos had been a great success story since its launch in 2008 and Vodafones TVC
featuring Zoozoos are always welcomed with open heart and are one of the much a
waited TVCs for the viewers. The main thing to appreciate is that without even s
aying a word they complete the TVC and are so appealing that one dare not change
the channel. Still in this advertisement O&M created a taste of curiosity among
st the viewers of what will happen next and created a way that will force viewer
s to wait for the next TVC. TVC has successfully given its message of creating
a suspense that Vodafone is coming with something new in the market and viewers
should wait for it. However, on one side where it creates a sense of curiosity o
n the other side TVC also seems a bit lame in the starting as Zoozoo army is giv
en a new makeover as compared to original Zoozoo and takes time for one to under
stand that these are our same old favorite Zoozoos.
http://www.scribd.com/doc/55219426/Vodafone-IMC-Project

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