Indian Railways

The largest railway in Asia

The fourth most heavily used system in the world

Carries 14 million passengers a day

Track route length more than 65,000 kilometers

2,07,719 units of freight cars, 45,350 passenger cars, 6909
stations and 14,06,400 staff. It operates 8984 passenger
trains everyday

Product
Passenger Traffic
Coaches (Seating, berths, leg room, elbow room, double
decks)
Reservation
Lighting
Catering
Water
Sanitation
Bed rolls
Medical aid
Services at the railway stations



Types of wagons- BOX, BOY, BCA, TANK, BCX
Services- Domestic Container Service
Freight Forwarder scheme
Quick Transit Scheme
Speed Link Express Trains
Mail Traffic (Railway Mail Services)
On time services, quicker delivery, professionalism in
management, wider coverage in remote areas

Pricing (Deciding the fare and freight rate)

Principles of pricing:
Cost and Value of service
What the traffic will bear
Equal Mileage Rate Principle (fixed rate/km)
Differential charging
Zonal charging

Place
Distribution of services to many remote areas
Online Facilities:
Passengers Current Status Enquiry
Fare Enquiry
Reservations
Train Between Important Stations
Upgraded Passenger Scheme/Chart
Travel agents
Online booking arrangements
Computerised counter






Mobile Ticketing
Web Ticketing
Kiosk- basd Ticketing
Time Table and Scheduling System available on demand
Passenger Information Display System
Passenger Reservation System Solution
Unreserved Ticketing System for railways

Promotion

In-travel Movies
Travel Reward Programmes
Tour Packages
Pass Facilities
Ticket Discounting
Social Networking
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People