5/22/2014 Senior strategic communications student wins advertising scholarship

http://www.elon.edu/e-net/Article/95150 1/2
(l-r) Communications associate professor Dan Haygood; Mary-
Beth Lindenmuth; Ben Schwabauer; Communications associate professor Anthony
Hatcher; Marisa Moody '15; UNC Faculty Emeritus Robert Lauterborn;
Communications lecturer Hal Vincent.
Marisa Moody '15 was awarded the 2014 Robert
F. Lauterborn scholarship as the top advertising
and strategic communications student in the
Triangle and Triad regions of North Carolina.
The $1,500 scholarship awarded by the American
Advertising Federation Raleigh-Durham chapter
honors Robert F. Lauterborn, James L. Knight
Professor of Advertising at UNC-Chapel Hill, for
his outstanding contributions to advertising
education.
Moody, an Elon Communications Fellow, will
serve next semester as president of the Elon
student chapter of the AAF, creative director of
Live Oak Communications, Elons student-run
strategic communications agency, and will intern
this summer at BBDO New York.
Communications associate professors Anthony Hatcher and Dan Haygood, and Communications
lecturer and Live Oak faculty director Hal Vincent, were present to congratulate Moody at the AAFs
sponsored dinner reception at Top of the Hill in Chapel Hill, N.C., where she was awarded the
scholarship.
About Live Oak Communications:
Live Oak Communications is Elons student-run strategic communications agency specializing in
advertising and public relations so professional, non-profit, and university clients achieve their
business goals through targeted, multiplatform strategies and tactics. Live Oaks industry replication
prepares students to succeed in internships and strategic communications careers.
About Elons AAF Advertising Club:
Elons AAF Advertising Club is one of more than 200 college chapters with approximately 6,200
student members nationwide. The chapter serves students interested in advertising with opportunities
to expand their knowledge and experiences through invited guest speakers, business tours, and
professional and social networking events in partnership with industry affiliate members of the AAF
and Ad2 organizations.
Senior strategic communications student
wins advertising scholarship
Marisa Moody '15 was recognized as a top advertising student in the
Triangle and Triad areas of North Carolina.