Back link l g? Cch xy dng backlink hiu qu l g? l cu hi ca rt nhiu bn
khi mi tm hiu v SEO cng nh cc ch doanh nghip u t vo d n SEO. Bi vit ny s gip bn c ci nhn tng quan nht v hiu c tng tn nhng vn lin quan n Backlink.
1. Backlink l g?
Backlink hay cn gi l inbound link l thut ng dng ni n cc lin kt ( link ) trn website khc dn n website ca bn. Tc l khi ngi dng nhp chut vo mt link trn website khc, h s c a n website ca bn, link gi l backlink
Mt backlink s c cu trc HTML nh sau: <a href="a ch website ca bn" target="_blank">anchor tex hoc link hnh nh</a>
2. Anchor text l g?
Anchor text l on vn bn cha lin kt, khi nhp chut vo ngi dng s c a n mt trang khc. Hay mt cch khc, anchor text chnh l t hoc cm t m t cho link ca bn.
i vi SEO, anchor text chnh l t kha chnh ca bn. Ngoi ra anchor text c th l t kha bin th, t kha ph hoc t kha thng hiu ca bn. V cng c khi anchor text li l nhng t khng h lin quan n t kha chnh nh " xem thm", "click vo y"...
Hy c gng a dng ha anchor text khi xy dng backlink, y l tiu ch quan trng b my tm kim nh gi nhng lin kt v website ca bn l t nhin.
3. Thuc tnh backlink: Dofollow v Nofollow
Khi lm SEO, chc chn bn s thy thut ng backlink dofollow v backlink nofollow. Bn khng th phn bit hai loi backlink ny nu khng c nhng add-on h tr trn trnh duyt. ( v d nh add-on Search Status dnh cho Firefox .)
Mt cch khc l bn hy viewsoure ( nhn ng thi t hp Crtl + U )ca website nhn bit 2 dng link ny. Backlink Nofollow s dng nh sau: <a href="http://www.websitecuaban.com" rel="nofollow" target="_blank"> anchor Text hoc hnh nh</a> Nu khng c thuc tnh rel="nofollow" th link s l link Dofollow.
Thuc tnh Nofollow: dng ngn chn vic chia im cht lng cho link ca website khc t trn website ca bn
Thuc tnh Dofollow: Tri ngc vi nofollw, nhng backlink dofollow cho php website truyn im cht lng cho nhng website khc c link t trn n. Ni cch khc, dofollow l bo cho Google rng hy xp hng v cng thm im cho website m n tr ti.
R rng l backlink dofollow th cht lng hn nofollow, th nhng ng v th m ch lm backlink dofollow v b qua nofollow. im cht lng ca mt backlink c quyt nh bi cht lng ca website cha backlink v s lin quan n ni dung, c thu ht nhng c nhp chut ca ngi dng hay khng. Nu bn c mt backlink nofollow c t trn website c lng truy cp ln, ni dung cht lng v domain c tui i lu th lc ny link nofollow li tr nn c gi tr hn backlink dofollow t nhng website v danh hoc c trong blacklist ca Google. Google thch s t nhin, do hy phn phi t l hi ha gia 2 thuc tnh backlink ny nh 4. Cch to backlink
t link ch k
Bn c th t link vo phn ch k ca profile ca chnh mnh khi ng k thnh vin nhng trang din n. Cch ny l n gin nht, th nhng li l mt con dao hai li.
Nu ch bn ang tranh lun trn din n c ni dung lin quan n c bc, bn quyn hoc c ni dung ngi ln th link ch k s b nh gi l km cht lng.
Hin nay Vit Nam, cch i link ny vn cn rt ph bin. Bi v i vi nhng din n cht lng th link ch k li rt tt cho SEO.
Hy cn thn v tt nht ng t link v website chnh ca bn ch k nh.
y l mt trng hp t backlink ch k
Trao i backlink
C ngha l bn cho mt ngi khc, c th l i tc, bn b,v.v.., t link ln website ca bn v h cng t link t website ca bn ln trn website ca h. Cch ny khng hiu qu trit , bi v h c th gn thuc tnh nofollow ln link ca bn, khi link ny khng h mang li bt c im cht lng no cho website c.
Nu bn vn mun trao i link, hy kim tra thuc tnh ca link thng xuyn v nh website tt nht nn cng lnh vc vi website ca bn.
Mua backlink
y l cch to backlink tn ph. Bn s phi b tin c c backlink t nhng website c ni dung cht lng v PR cao. Ch vic chuyn tin cho ngi bn link, ngi qun tr website v tha thun v v tr t link, anchor text l g. Vy l bn c mt backlink cht lng.
Th nhng, y li l mt con dao 2 li khc. T kha ca bn vn nm yn trn trang 1 Google nu website khng b pht. Ngc li, t kha ca bn s bin mt khi Google v b pht vi ti mua link.
V sao Google pht? - Website ca bn mi c to, v t ngt lng backlink tr v tng bt thng. Nht l khi backlink tr v t nhng website c ni dung khng lin quan n lnh vc ca website ca bn.
- Webite bn link chc chn s khng ch bn cho mt mnh bn m cn cho rt rt nhiu ngi khc. iu ny lm website c lng link out cc k ln. Google khng nh gi cao nhng website nh th.
Tt nht l khng mua backlink nh
ng h thng weite v tinh
i vi nhng ngi lm SEO c mt chic lc r rng, mt mc tiu c th, h s u t tin bc v thi gian cho vic xy dng h thng website v tinh.
Bn c th xy dng bng cch ng k hoc mua nhng domain lin quan n lnh vc ca website chnh, xy dng mt website mi vi server v hosting khc. Bn s to ni dung hoc b tin ra thu ngi vit ni dung c lin quan n website cn SEO. n khi cc site v tinh " tui" th bn s tr link v website chnh. V khi , website ca bn s ng u bng xp hng Google.
Mt h thng website v tinh cht lng gip website chnh c th hng cao v vng bn Lu : Khi mua domain, chn nhng domain c tui i lu, Page Rank cao v cha tng dnh n pht ca Google. Hin ti, bn c th s dng h thng Blog 2.0 min ph nh Google site, Weebly, Blogspot ... lm site v tinh Chn backlink trong comment trn nhng trang Blog
Mt ni bn chn Backlink rt tt chnh l comment vo nhng bi vit ca blogger. Nhng hy nh l phi bnh lun lin quan n ni dung v thc s gip ch cho ngi c. Nh th, bnh lun c cha link ca bn mi khng b ngi qun l blog xa i.
5. Nhng lu khi xy ng backlink: S lng backlink t cng c, nhng phi cht lng Cc site trao i link cho nhau phi c ni dung lin quan n lnh vc trn website Anchor text phi a dng, ng tp trung qu nhiu vo t kha chnh m cn phi phn chia t kha ph, t kha bin th, t kha thng hiu ... Backlink phi c s kt hp gia dofollow v nofollow. u tin Dofollow nhng vn phi c nofollow. Kha hc SEO hiu qu
Ngun: http://www.khoahocseo.net/2014/09/cach-xay-dung-backlink-hieu-qua-ben-vung.html Khoahocseo.net trung tm o to SEO uy tn, cht lng