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I.

Nhm khc bit chung (khng ch ra tnh cht cm quan trc)


1. Php th tam gic.
- Cu hi t ra: mu no khc vi 2 mu cn li
- Mc ch: mun bit 2 sp c khc nhau hay khng m khng cn bit bn cht ca s
khc nhau ( s khc nhau gia 2 sp l nh)
- i tng p dng: ngi bnh thng, khng qua hun luuyn.
- TH p dng: khng c mu chun
- Nguyn tc: 1 set ( 3 mu), th t tri sang => khoanh trn mu khc.
- T hp mu: AAB, ABA, BAA, BBA, BAB, ABB ( S ngi th l bi s ca 6)
- u nhc: Xc nh c 2 mu khc nhau.
- Php th 1 pha
- p dng: rang caf, i QTCN.
- Thng: thanh v trc khi th mu.
2. Php th 2-3
- Nhn ng thi 3 mu.
- Bit c 1 mu kim chng
- i tng: ngi bnh thng.
Nhim v: trong 2 mu cn li, mu no ging mu kim chng.
C 2 loi, 2 3 cng pha, v 2 3 khc pha.
+ cng pha: Mu kim chng s ging ton b, c th l A hay B.
Vd: RaAB, RaBA
p dng khi ngi th c kinh nghim vi sn phm, sn phm d ph bin ( spA)
+ Khc pha: Mu kim chng ( l mu A, l mu B)
Vd: RaAB, RaBA, RbAB, RbBA
p dng khi sc sn phm th iu khng quen thuc.
3. Ging khc
C nhy hn php th tam gic
2 mu ny l ging hay khc nhau.
Trng hp p dng: Mun bit ci no khc nhau, hoc khc th ci no khc hn ( vd
ngt hn, mn hn..)
Ngoi ra cng c th ni: sn phm no bn thch hn.
V d: NSX mun gim lng ng trong mu, but ko mun NTD nhn ra iu .
Hoc c th p dng xc nh ngng cm nhn .
- 2 mu trnh by ng thi: AA, BB, AB, BA v tl xem chng ging hay khc.
4. A notA
Mc ch: xc nh c s khc nhau v tng th tnh cht cm quan gia 2 sp hay
ko
Thay i nguyn liu, cng thc, thnh phn hay nh cung cp.
Khi khng th chun b cc mu nh gi ging nhau.
Gd1: tp lm quen vi 2 mu A v not A
Khi chc ri => thu li, a mu ra bt u nh gi.
Gd2: a ra 1 mu
Ngi th tr li cu hi, mu l A hay not A.
Ch : cho 1 ngi th
Cho 1 tp th th: tng mu A v not A phi bng nhau
Hn ch on.
i tng p dng: Nhng ngi c exp s dng hay quen thuc vi sn phm.
T/hp p dng: so snh sn phm c v sn phm mi.
Php th 1 pha.
II. Nhm c tnh c th ( tnh cht cm quan c ch ra trc)
1. 2-AFC (Two-alternative forced choice) so snh cp
- Cu hi t ra: Mu no c t/c cm quan vt tri hn ( ngt hn, mn hn)
- Nhn ng thi 2 mu AB hoc BA. Mu no vt tri hn th tick.
- i tng: ngi bnh thng.
- TH p dng: khi bit trc 1 tnh cht cm quan ca mu th.
- u im: + Bit n khc nhau thuc tnh no
+ nhy cao hn
+ Tuy nhin, khi thm ng vo thay i ngt, ngt hn nhng c th thay i
cu trc.
- Php th 1 pha/2 pha.
2. 3-AFC
Ngi th nhn ng thi 3 mu (2 mu ging v 1 mu khc) v xem mu no
c tnh cht cm quan, mnh nht hay yu nhT => nhn bit ngng.
T hp: AAB, ABA, BAA HOC BBA, BAB, ABB
3. Php th xp hng
Cch tin hnh
- Ngi th nhn ng thi 3-5 mu c m ha.
- Ngi th nh gi cc mu da trn 1 c tnh c th, th t t tri sang.
- Xc nh th hng ca cc mu da trn cng ca c tnh c th.
Ch : php th ch mang li thng tin v th t so snh cng gia cc mu( da
trn tnh cht a ra) m khng ch ra mc khc nhau gia 2 sn phm ng st
nhau.
Trt t trnh by: Cn bng mi v tr xut hin c s ln nh nhau.


Cu 3:
y ta ch cn ch ra l chng c khc hay khng m khng cn ch ra l chng khc ci g.
Nn ta dng nhm php th khc bit chung
y, em dng php th A not A. V chng cho php xc nh liu mt sn phm c ging vi mt
mu chun hay khng.
C th dng php th 2-3 tuy nghin vic chun b mu phc tp hn A-notA
y:
Vi mu A l mu chun ca cng ty A mu ny c nhiu nm trn th trng.
Mu notA l mu ca cng ty B mu mi cn i chng vi mu A.
S thit k:
Cch tin hnh
Gm 2 giai on:
+ Giai on 1: trc tin, ngi th hc thuc mu chun A
Khi OK, mu chun A c ct i. Ngi th tip tc nhn v nh gi mu tip theo( c m ha),
ngi th c yu cu l mu ny c ging mu A hay khng phi A(not A).

PHNG PHP X L S LIU.
m tng s cu tr li l mu A v khng A
Tnh Khi-bnh phng:
2
2
1
( )
n
i
i
Oi Ei
E

O l tn s quan st, E l tn s mong i.


Nu
2
>
2
a chu n
=> s khc bit ny l c ngha. (chun tra bng)
V d: thit k cho 50 ngi th.
Hai sp A v B trong A c chn lm mu chun.
Ngi th nhn c mu chun A v hc ghi nh A.
Sau ngi th s ln lt nhn c 2 mu m ha v phiu tr li vo phiu.
Kt qu s c tng hp di dng

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