Professional Documents
Culture Documents
สภาพแวดล อมทางธ รก จ PDF
สภาพแวดล อมทางธ รก จ PDF
(Business Environment)
1. (Internal Environment)
(strengths) (weakness)
1.1 (Organization)
1.3 (Human Resource and Ability)
1.4 (Organization Culture)
1.5
2. (External Environment)
(Opportunities) (Threats)
2.1 (Task Environment)
2.2 (General Environment)
(Indirectly Interactive Forces)
2.2.1 (Economic)
2.2.2 (Technology)
2. 3. (International Environment)
8
1.
Department store,
Supercenter Discount store Hypermarket
2.
...
3.
7 10
4.
5.
Stock
6.
7.
8.
1-3
(LouiseE.BooneandDavidL:2006)
(Economics)
1- 4
(LawrenceJ.Gitman,CarlMcDaniel:2005)
3
1. (Free-Market System)
(Capitalism)
18 (Adam Smith)
(Mixed Capitalism)
2. (Planned System)
2
(Communism)
(Socialism)
3. (Mixed Economy)
1
(MichaelH.MesconandJohnV.Thill:2001)