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AGE RANGE

GENDER

45-54
12%
Male
32%
16-24
44%

35-44
20%

Female
68%
25-34
24%

MUSIC LISTENED TOO


Classical
8%
Rap/HipHop
28%

Country
4%

Dance
16%

Would not buy a


music magazine
32%
Would buy a
music magazine
68%

Pop
44%

WHO READS MAGAZINES ALREADY

PREFERED MUSIC MAGAZINE NAME


Fusion
16%

Does not read


music magazines
24%

BassLine
8%
Encore
12%

Reads music
magazines
already
76%

HOW MUCH THEY'RE WILLING TO PAY

WOULD BUY A POP MAGAZINE


Would not buy a
pop magazine
12%

1
10%
4
40%

Dynamic
64%

2
20%

3
30%

Would buy a
pop magazine
88%

PREFERED ARTISTS

Rhianna
20%
Beyonce
40%
Calvin Harris
12%

Artic Monkeys
28%

Upper Class
15%
Lower Class
27%

Middle Class
58%

Music magazine response analysis.

I asked a majority women as my magazine is more targeted towards females


as they typi9cally enjoy pop music more. This means I would be more likely
to write my article features in a way which would suit a more female
audience. My target audience are between the ages of 16-25 this is why I
asked more younger people to fill out my questionnaire my magazine will be
more informal to suit the style which would appeal to a younger audience.
The majority of music listened too by my target audience was nearly half
listened to pop music this means that there is a gap is a target audience that
will be interested into reading about pop music.76% of the people I asked
already read music magazines this may be a disadvantage as they may not
want to convert from their normal magazine which they will read however it
does show that people are still interested in reading about music magazines
so I will have a good chance of selling my magazines88% of people sais they
would be willing to buy a pop magazine.
I will use the magazine name Dynamic as over half of the people I asked
said it was the most appealing music magazine name that I had chosen will
price my magazine at 2.99 as 40% of people said they were willing to pay
up to 4.00 and 30% saying they were willing to pay up to 3.00 this
means overall a majority of 70% of people would be willing to buy my
magazine.
Just under half of the people I asked said they would be likely to buy a
magazine with Beyonc on this means that my magazine front cover should
have that diva look about it which they like about Beyonc. My target
audience will mainly be middle and lower class as they prefer pop music.

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