Cover Letter

Makayla Estep
Rhetorical Analysis Essay
I would like the reader to focus on the overall idea of the paper. My argumentation on
whether this advertisement was successful at its true goal or not will be the major point of the
paper and thats where most of the focus should go. The difficult part of this paper will be to
successfully categorize the four major sections of how the company made this advertisement
successful or not. It will be a challenge to properly and fluently express these different concepts
that were displayed throughout the advertisement. Attempting to convey, rhetor, audience,
exigence, and constraints in separate categories seems easy, but will be an interesting task to
complete in a competent manner. I do hope the reader does enjoy the paper overall.