Objectives

To continually draw students off campus for lunch at a

rate of 35% new customers per year after the 1st year.
Chill Culture will make its best effort to create a unique place where
customers can socialize with each other in a comfortable and relaxing
environment while enjoying the best brewed coffee or espresso and
pastries in town.
New dishes which would be liked by people needs to be added in
regular intervals.
We will be in the business of helping our customers to relieve their
daily stresses by providing piece of mind through great ambience,
convenient location, friendly customer service, and products of
consistently high quality.
Chill Culture will invest its profits to increase the employee
satisfaction while providing stable return to its shareholders.
To make sure that the customers feel good coming to
Chill Culture through good ambience and good
customer relationship.

Mission

Chill Culture should maintain a 65% gross

margin and should turn in profits from the
first year of operations by providing good
customer service. And to fulfill the
objectives that are set forward by the
company .

Vision
The vision of Chill Culture is that it should become
the best coffee bar in koramangala having a
customer base of over 18000 people every year
which rises at 25% each year. After four years of
successful working Chill Culture will open four more
branches in Bangalore .