Tells the reader what the main point of the article is and why its important The purpose is clear Prepares the reader for what follows Provides an effective roadmap Identifies the main sections of the document. The sections that follow accurately match the roadmap. Presents effective reader cues Provides verbal signal (in conclusion, for example, next) to guide the reader. Uses transitions between chunks. Uses proper design elements to divide the information into chunks Uses headungs, subheadings, and lists. Uses a different type size to indicate levels of headings. Provides more space above headings than below. Left justify, right ragged all text (including titles & headings) Puts the chunks in a logical order. Puts headings in serif font (Calibri) and text in a sans-serif font (Camria). Uses bullets for lists (no asterisks). Aligns text with text in a bulleted list, not text with bullets. Avoid indenting paragraphs. Avoid centering titles, headings, subheadings, and graphics. Labels all graphics with a number and informative title. Includes page numbers on any document more than one page (bottom righthand corner). Develops the chunks effrectively Each chunk has a topic sentence. Each following sentence supports the topic sentence. Each sentence is clearly connected to the one before it. Each chunk has a concluding sentence. Provides an effective conclusion Restates the purpose of the document. Restates why the document is important to the reader. Uses correct style and grammar Uses correct grammar. Uses correct punctuation. Avoids passive voice, wordiness, and sexist language. Your Grade: