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Kiren Anandji

Target Audience
Our target audience is people aged 15 to 45, this is because people aged 15
and over will understand the situations shown in the film. The primary
audience will be males 15- 45 and the secondary audiences will be females
aged 15-45 who enjoy action thriller. There have already been many
successful actions thriller films meaning there is already an established
market this reduces the chance of failure. Also as were doing a cross-genre it
means were able to reach two audiences who like action and those who like
thriller. The film is targeted at all ethnicities however some ethic minority.
We have reached our target audience who are 15 45 through the amount of
action shown throughout the film, also through the twists and turns that you
would normally get from a thriller. We will advertise our film through YouTube,
our company Blog and social media websites. We will also use film
magazine/websites as a source of reviews like IMDB, Empire film. This will
help to spread the word and increase publicity of the film and production
company for future purposes.
The socio economic group is C1-E
We are going to use YouTube ,multiplexes to air our film this is because
people who use you tube may access the film at any time anywhere , this also
reaches out to those who do not have a local cinema. We will also use a
multiplex as people who enjoy watching their films on the big screen can do
so as well. We will also broadcast it on sky box-offices a few months later so
people who missed it in cinemas are able to watch the film at whatever time
which suits them.

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