Educational Industry

Karina Sakamoto - Mapoy

Top 5 Players in the

Educational Industry

1. University of the Philippines Diliman

The University of
the
PhilippinesDiliman takes the
first place among
Philippine schools
with world ranking
of 1,604

2. De La Salle University Manila

De La Salle University
Manila came 2nd with
world ranking of 1,901.

3. University of the Philippines Los

Banos
University of the Philippines Los Banos
came 3rd with world ranking of 2,322.

4. Ateneo de Manila University

Ateneo de Manila
University was ranked 4th
with 3,031 world ranking.

5. University of Sto. Tomas

University of Sto. Tomas
was ranked 5th with 4,155
world ranking.

CONSUMER BEHAVIOR
The Philippines is booming economic growth for 2013 could hit 7%,
which is better than predicted and with prosperity comes the
demand for education quality. Filipinos want their children to have
access to good schools, as well as opportunities in vocational and
higher education that will lead them toward employment when they
graduate.

Graduate employment is a concern at a time when unemployment

rates are rising in the Philippines, despite the economic growth. The
National Economic and Development Authority (NEDA) said the
majority of the unemployed were high school graduates (31.7%),
college graduates (21.3%) and college undergraduates (14.6%).

TARGET MARKET

People seeking for education

Children

Undergraduates

Professionals

MARKET SHARE