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Steve Jobs

The reviews and constructive criticisms of Steve Jobs Stanford Commencement Address
are consistent, reviews have ranked Steve Jobs Stanford Commencement Address as being one
of the best ever, compared to Barack Obamas Wesleyan University in 2008, Elie Wiesel's talk at
DePaul University in 1997, Vclav Havel's lecture on "Civilisation's Thin Veneer" at Harvard in
1995 and George Marshall's address to the same university in 1947. Jobs address was different
in ways, Jobs had been diagnosed with cancer just before he delivered the address, and this
speech was very special to Jobs, as well as those who were lucky enough to hear it at Stanford
University. John Naughton from theguardian.com annotated, and reviewed Jobs speech, there
were many points of this speech that were different from other speeches he has given. First of all,
this speech was the first time Jobs has publicly shared his familial background, his adoption
story, which was a touchy and emotional subject for the cancer stricken Jobs, and it is miraculous
that Jobs brings this up during this speech. Naughton also recognized that Jobs was a big taste
guy, he believed that consumer appeal, and sexiness was a critical part of the technology
industry, Apples competition, Microsoft, was believed by Jobs to be bland, and tasteless, this a
subject that Jobs touched on in many of his speeches. As Naughton has criticized Jobs lack of
personal stories, and family background in past speeches, he really acknowledges that Jobs felt
the need to exploit these stories during this commencement speech, which adds a much more
emotional appeal to the speech.
Susan Chritton, a Speech reviewer for Personal Branding for Dummies, analyzed Jobs
speech as being a release of his inner feelings, a personal autobiography, which the insertion of
so many emotional feelings and trials. Chritton said that Jobs did something different with this
speech, he laid it all on the table, left nothing disguised, and made his success, and his
experiences transparent to the World. This is a fantastic analysis of Jobs commencement
address, he touched on all 3 appeals; ethos, pathos, and logos, and delivered one of the most
influential speeches in American history.
This image, the Zen of Steve Jobs, is a fantastic analysis of how the World viewed Steve
Jobs, compared to Kobun, a Zen Buddhist priest who replicated the same qualities, and ideals
that Jobs did, innovator, who lacked appreciation for rules, and was passionate about art, design
and the sexiness of his products. The world, views Jobs as having such an enormous impact on
so many people. For example this book, The Zen of Steve Jobs tells story about Jobs

relationship with a Japanese Zen Buddhist.

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