Kent Institute of Business and Technology

Bachelor of Business
Trimester 3, 2014
Business Communication
Assessment 3 - Oral Presentation
Due:
Memo:
Presentation:

9 February 2015
16 February 2015

Undertake the following activity.

a)
Choose a topic or issue, and write a memo to your tutor advising them of
your topic.
b)
Research, plan, practise and deliver a three to four minute presentation on
the same topic.
Follow these steps:
i) Use the self evaluation checklist on p. 447 of Dwyer to check and
evaluate the planning of your presentation.
ii) Use the audience analysis chart in Table A on p. 448 of Dwyer to help
you choose and focus your topic.
iii) Then decide on the following. Do you want to design a presentation
that:
Informs
Persuades
Entertains, or
Uses a combination of these?
iv) Plan your presentation. As you plan, use a format similar to Table B on
p. 448 of Dwyer to evaluate your audience:
What do they already know?
Things they need to know
What they want to know?
v) Practise the presentation with one other person. As you speak, your
partner is to complete the self-evaluation checklist. Use this feedback to make
refinements to your presentation.
vi) Deliver the presentation to the class.