Professional Documents
Culture Documents
Report On HDFC Bank 120411025405 Phpapp02
Report On HDFC Bank 120411025405 Phpapp02
com
HDFC BANK
We Understand your world
CONTENTS
PREFACE
ACKNOWLEDGEMENT
INTRODUCTION TO BANKING
BANKING SYSTEM IN INDIA
PROFILE OF HDFC BANK
OBJECTIVES OF STUDY
RESEARCH METHODOLOGY
VARIOUS SCHEMES OF BANK
ANALYSIS AND INTERPRETATION
SWOT ANALYSIS
SUGGESTIONS
LIMITATIONS
CONCLUSION
QUESTIONNAIRE
BIBLIOGRAPHY
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com :)
ACKNOWLEDGEMENT
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
PREFACE
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
INTRODUCTION OF BANKING
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
ORIGIN OF BANKING :
Its origin in the simplest form can be traced to the origin of authentic
history. After recognizing the benefit of money as a medium of exchange,
the importance of banking was developed as it provides the safer place to
store the money. This safe place ultimately evolved in to financial institutions
that accepts deposits and make loans i.e., modern commercial banks.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
A HISTORICAL PERSPECTIVE :
We can identify there distinct phases in the history of Indian banking:
1.
2.
3.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
With the passing of the State Bank of India Act in 1955 the undertaking
of the Imperial Bank of India was taken over by the newly constituted
SBI. The Reserve Bank of India (RBI) which is the Central bank was
established in April, 1935 by passing Reserve bank of India act 1935.
The Central office of RBI is in Mumbai and it controls all the other
banks in the country.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
FUNCTIONS OF BANKS
PRIMARY FUNCTIONS
Acceptance of Deposits
Making loans & advances
Loans
Overdraft
Cash Credit
Discounting of bills of exchange
SECONDARY FUNCTIONS
Agency functions
Collection of cheques & Bills etc.
Collection of interest and dividends.
Making payment on behalf of customers
Purchase & sale of securities
Facility of transfer of funds
To act as trustee & executor.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
UTILITY FUNCTIONS :
Safe custody of customers valuable articles & securities.
Underwriting facility
Issuing of traveller's cheque letter of credit.
Facility of foreign exchanges
Providing trade information
Provide information regarding credit worthiness of their customer.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
1.
2.
3.
CO-OPERATIVE BANKS
Co-operative banks are those financial institutions. They provide short
term & medium term loans to there members. Co-operative banks are
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
in every state in India. Its branches at district level are known as the
central co-operative bank. The central co-operative bank in turn has its
branches both in the urban & rural areas. Every state co-operative
bank is an apex bank which provides credit facilities to the central cooperative bank. It mobilized financial resources from richer section of
urban population by accepting deposit and creating the credit like
commercial bank and borrowing from the money mkt. It also gets funds
from RBI.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
ii
Banks are classified into following two categories son the basis of
reserve bank Act. 1934.
1.
SCHEDULED BANK
These banks have paid up capital of at least Rs. 5 lacks. These are
like a joint stock company. It is a co-operative organization. These
banks find their mention in the second schedule of the reserve bank.
2.
iii
COMMERCIAL BANKS
The
commercial
banks
generally
extend
short-term
loans
to
businessmen & traders. Since their deposits are for a short-period only.
They cannot lend money for a long period. These banks reform various
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
types or agency job for their customers. These banks are not in a
position to grant long-term loans to industries because their deposits
are only for a short period. The majority of joint stock banks in India are
commercial banks which finance trade & commerce only.
2.
SAVING BANKS
The principle function of these banks is to collect small saving across
the country and put them into productive use. These banks have
shown marked development in Germany & Japan. These banks are
established in HAMBURG City of Germany in 1765. In India a
department of post offices functions as a saving banks.
3.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
4.
INDUSTIRAL BANKS
The industrial banks extends long term loans to industries. In fact, they
also help industrials firms to sell their debentures and shares. Some
times, they even underwrite the debentures & shares of big industrial
concerns.
5.
INDIGENIOUS BANKS
These banks found their origin in India. These banks made a
significant contribution to the development of agricultural and industries
before independence. Mahajans, rural moneylenders and jweelers
have been the forerunner of these banks in India.
6.
CENTRAL BANK
The central bank occupies a pivotal position in the monetary and
banking structure of the country. The central bank is the undisputed
leader of the money market. As such it supervises controls and
regulates the activities of commercial banks affiliated with it. The
central bank is also the higher monetary institution in the country
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
charged with the duty & responsibility of carrying out the monetary
policy formulated by the government. India's central bank known as the
reserve bank of India was set up in 1935.
6.
AGRICULTURAL BANK
The commercial and the industrial banks are not in a position to meet
the credit requirements of agriculture. Hence, there arises the need for
setting up special type of banks of finance agriculture. The credit
requirement of the farmers are two types. Firstly the farmers require
short term loans to buy seeds, fertilizers, ploughs and other inputs.
Secondly, the farmers require long-term loans to purchase land, to
effect permanent improvements on the land to buy equipment and to
provide for irrigation works. There are two types of agriculture banks.
1.
2.
Land mortgage banks. The farmer provide short-term credit, while the
letter extend long-term loans to the farmers.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
INTRODUCTION
The housing development finance corporation limited (HDFC) was
amongst the first to receive an"in-principle" approval from the reserve
bank of India (RBI) to set up a bank in the private sector, as part of RBI
liberalization of Indian banking industry in 1994. The bank was in
corporate in Aug. 1994 in the name of HDFC Bank Ltd. With its
registered office in Mumbai, India, HDFC Bank commenced operations
as scheduled commercial bank in January 1995.
PROMOTOR
HDFC is India's premier housing finance company and enjoys an
impeccable track record in India as well as in international markets.
Since its inception in 1997, the corporation has maintained a
consistent and healthy growth in its operations to remain a market
leader in mortgage. Its outstanding loan portfolio covers well over a
million dwelling units. HDFC has developed significant expertise in
retail mortgage loans to different market segments and also has a
large corporate client base for its housing related credit facilities. With
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
BUSINESS FOCUS
HDFC bank's mission is to be a world class Indian bank. The bank has
aim to build sound customer franchises across district business so as
to be the prefer provider of banking services in the segment that the
bank operates in and to achieve healthy growth in profitability,
consistent with the bank's risk appetite. The bank is committed to
maintain the highest level of ethical standards, professional integrity
and regulatory compliance. HDFC bank's business philosophy is based
on four core values:
1.
Operational Excellence
2.
Customer Focus
3.
Product Leadership
4.
People.
CAPITAL STRUCTURE
The authorized capital of HDFC bank is Rs. 45000 lacks. The issued,
subscribed and paid-up capital is divided into 836,46 lacks equity
shares @ Rs.10/- each.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
The Shares are listed to the stock exchange Mumbai and National
Stock Exchange. The banks American Depositary shares are listed on
New York Stock Exchange (NYSE) under the symbol "HDB"
SHAREHOLDERS HOLDING MORE THAN 1% OF THE
SHARE CAPITAL OF THE BANK AS AT MARCH 31, 2006
Sr.
No.
1.
ADS
2.
Chase Bank)
Housing
Development
3.
4.
5.
6.
7.
Corporation Limited
HDFC Investments Limited
Crown Capital Limited
DBS Bank Limited
Life Insurance Corporation of India
Bennett Coleman & Company
3,00,00,000
1,54,89,634
1,16,20,886
95,18,096
88,49,929
9.58
4.95
3.71
3.04
2.83
8.
Limited
FID Funds (Mauritius) Limited
61,88,781
1.98
Depository
(J
Holder
Morgan 6,03,38,247
Capital
19.27
finance 3,88,60,000
12.41
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
DISTRIBUTION NETWORK
HDFC bank has its Headqarters in Mumbai. The bank at present has
an enviable network of 535branches spread over 312 cities across the
country. All branches are linked on an online real time basis. Customer
in 189 locations are also serviced through phone banking. The banks
expansion plans take into account the need to have a presence in all
major industrial and commercial centers where its corporate customers
are located as well as the need to build a strong retail customer base
for both deposits and loans products. Being a clearing settlement bank
to various leading stock exchanges, the bank has branches in centers
where the NSE/BSE have a strong and active member base.
The bank also have a network of 1323ATM's across there cities.
TECHNOLOGY
HDFC bank operates in a highly automated environment in terms of
information technology and communication systems. All the bank's
branches have connectivity which enables the bank to offer speedy
funds transfer facility to its customers. Multi branch access is also
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
BUSINESS PROFILE
HDFC Bank caters to wide range of banking services covering both
commercial and investment banking on the wholesale side and
transactional branch banking on the retail side. The bank three key
business areas
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
1.
finance
trade
services,
transactional
services,
cash
2.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
(C)
TREASURY OPERATIONS
Within this business the bank has three main product areas foreign
exchange and derivative, local currency, money market & debt
securities and equities. With the liberalization of the financial market in
India, corporate need more sophisticated risk management information
advice and product structure. These and find pricing on various
treasury product are provided through the bank treasury team.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
BOARD OF DIRECTOR
40013
Tel. No.
66521000
Fax No.
24960737
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
HIGHLIGHTS
(FINANCIAL YEAR 2003-04)
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Profit After Tax (Rs. Crore)
1000
871
800
600
666
East
510
West
400
North
200
0
2004
2005
2006
550
500
400
450
350
East
300
West
200
North
100
0
2004
2005
2006
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
550
500
400
450
350
East
300
West
200
North
100
0
2004
2005
2006
15000
11418
10000
East
West
North
7804
5000
0
2004
2005
2006
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
ATM's
1400
1200
1000
800
600
400
200
0
1323
1147
910
2004
East
West
North
2005
2006
ATM's
1400
1200
1000
800
600
400
200
0
1323
1147
910
2004
East
West
North
2005
2006
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Schedule
Capital
Reserve & Surplus
Employees stock options
1
2
31314
498639
7
30988
420997
43
3
4
5579682
285848
170200
784949
3635425
479001
50000
526446
7350639
5142900
330661
361239
265013
182387
2839396
3506126
85508
227709
7350639
21478234
282889
1934981
2556630
70832
133057
5142900
14077715
254968
(grants) outstanding
Deposits
Borrowings
Subordinated debt
Other liabilities &
As at 31-3-06
As at 31-03-05
provisions
Total
Assets:
Cash & balance with RBI
Balances with Bank &
6
7
8
9
10
11
Total
Contingent liabilities
Bills for collection
12
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
RESEARCH METHODOLOGY
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
RESEARCH DESIGN
A research design is like arrangement of conditions for collections &
analysis of data in a manual that aims to combine relevance to the research
purpose with economy in procedures.
A research design is purely & simply the framework of plans for a study
that guides the collections & analysis of data the research design is the
conceptual structure within which the research is conducted. It constitutes
the blue print for the collection, measurement & analysis of the data.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
specifications of who, what, when, where, why & how aspects of research.
The methodology adopted to achieve the project objective involved
descriptive research method.
SAMPLE DESIGN
The stratified sampling technique was used for collecting information in
this technique population is divided into stratas (homogenous group) and
then sample is obtained from each group by simple random method.
Somewhere convenient sampling was also used where the sample is
selected by the researches on the basis of his or her convenience.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
BANK CONSULTED :
HDFC Bank
No of persons consulted
100
RESPONDENTS INCLUDED :
HDFC staff, customers, persons from Yamuna Nagar & Jagadhri.
AREA COVERED
Schools & colleges
Offices
Market places
Hotels & Restaurants.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
CURRENT ACCOUNT
Thus the business needs are constantly evolving and it also require
time and money. To fulfill the needs of the customers HDFC bank provides a
choice of current account option. The current account of HDFC is of four
types, which are as follows :
Regular current account
Premium current account
HDFC Bank Trade
HDFC Bank Plus
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
COMPARATIVE TABLE
(Regular & Premium current A/c)
Feature
Current A/c
premium
Anybody except
Anybody except-
Initial deposit
minor
Rs.10,000
minor
Rs.25,000
required
Minimum Avg.
Rs.10,000
Rs.25,000
Quarterly Balance
(AQB)
Service charges for
containing 50 leaves
additional Cheque
ATM Card
Interest payable
proprietorship A/c
NIL
proprietorship A/c
Nil
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
FEATURES
Minimum average quarterly balance is Rs.40,000
At par payable Cheuqe books are free
Free pay order payable in each location. To be issued from home
branch.
Free demand drafts payable at HDFC Location up to 30 per quarter.
Free ATM card for individual/sole proprietorship
Free online, real-time net banking
All Cheque books are free
Free intercity fund transfer up to Rs.25 lacs
In case of non-maintains of AQB charges are Rs.1200 per quarter.
Cheque book is issued @Rs. 5 per leaf for those accounts which are
not maintaining the AQB.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
FEATURES
Minimum average quarterly balance is Rs. 1,00,000/- per quarter.
Fund transfer between the other locations is free up to 100 lacs per
month.
Free pay order and demand drafts of HDFC Bank location.
Free phone banking, net banking and mobile banking.
At per Cheque facility.
Cheque book will be issued @ Rs.5 per leaf for accounts which are not
maintaining the required AQB.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
SAVING ACCOUNT
FEATURES
INTEREST RATE
It is calculated at the sale of 3.5% per annum, credited to customer's
account at quarterly intervals interest is based on the minimum balance in
the account between the 10th and last day of the month and is credited to
the customers account on March 31st June 30th Setp. 30th and Dec. 31st.
QUARTERLY STATEMENT
The statements are sent to the mailing address of account holders on
March 31st, June 30th, Sept. 30th and December 31st of every year. The
monthly statements, duplicate statements, certificate of balance are
available at a free.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
COLLECTION OF CHEQUES
Third day credit in local clearing.
11th day credit in outstation collection if HDFC location is free (charge
Rs.1000 Min 50 Rs.)
Minimum of 21 days with charges in non HDFC location
AQB CHARGES
You have to maintain average quarterly balance of Rs.5000 else Rs.
750 per quarter are charged.
DD CHARGES
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Upto Rs.1,00,000
Upto Rs.2,50,000
Upto Rs.1,00,000
Upto Rs.2,00/1000
CLOSING CHARGES
If saving account is closed before 6 months, then 100 Rs, are charged
else no charges.
Joint Account
Maximum of 3 can jointly open saving balance account
TDS
No TDS on saving account interest irrespective of the amount.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
SERVICES
Free 24 hours ATM
Free Net banking
International Debit Card
Intercity/ Interbranch banking
Bill pay
Free phone banking
Insta alert service
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Free ATM card is provided with your saving balance account and you
can access your account 24 hours a day,365 days a year. On can have
instant access to the account throughout the country round the clock.
FEATURES OF ATM
The maximum limit of withdrawal is Rs.10,000 per day.
Deposit cash/ cheques
Get mini statement of last 10 transactions
Request a cheque book : Cheque book is issued within working days
through ATM while in 11 working days through branch.
Transfer funds :- Inter branch through ATMSs is free.
Get in account balance
30 Transactions are free per month at ATM but if AQB is not
maintained then transaction is charged.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
HDFC Bank International debit card lakhs your shop and also withdraw
money from ATM Network.
LIMIT :
You can shop Upto a maximum limit of Rs.25,000 per day at 15,000
establishments in India and over 80 lakh establishments in 140 countries.
You can withdraw cash upto Rs.15,000 per day from over 1600 VISA/
PLUS ATMs in Inida and 5.3 lakh ATMs in 140 countries.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
NET BANKING
HDFC Bank allows safe & secure way to bank over the internet facilities
available.
Features
New FD Request
One can open FD Amount on interest
TDS Enquiry
One can make TDS enquiry on the funds
Get Demand Draft
DD can be requested without coming to branch & it will be couriered at
mailing address.
Funds transfer within your account
One can transfer funds between your account in different branches or
cities through interest.
Request for a new cheque book
Request for a new cheque book can be done online which will be
couriered at the mailing address.
Check Demat Account
One can check status of demat account on the net free of cost.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
There are no charges for getting various information on net while Rs.
100/- are charged for getting same information from branch.
CHARGES
Rs.100/ p.a.
Free
Rs.100/-
TRANSACTION CHARGES
There are no charges for using the card at merchant locations for
shopping & for use of the card at DFC Bank ATMs. However, at ATM
networking of other banks Rs.55 per transaction are charged (Rs. 18 in case
of SBI).
INSURANCE
In case card is cost/stolen, one is covered for any liability exceeding
Rs.500/- after you report the loss to the bank.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
ADDITIONAL CARD
Additional cards are available to joint account holder at an annual fee
of Rs. 100 per card. Annual fee has been waived for the first year on one
additional card.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
FEATURES :
Access your account from any branch
Withdraw cash from any branch
Transfer funds
Cash transactions upto 50,000 per day are free. Further Rs.2.90
thousand are charged the service is freed for all non-cash transaction.
Local cheque deposit and credit to your account in another city.
Cash withdrawal/ deposit by third party is strictly disallowed in
non -home branches in saving account such transaction can only
be done by the account holder.
Saving cheque book is not at par.
Inter branch banking through ATM is free
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
MOBILE BANKING
Mobile banking is free service provided by HDFC bank one can access
the bank account on the mobile phone screen anytime, any where through
sms one can do all banking transactions through mobile phone.
FEATURES
One can check account balance
Request cheque book
Open or enquire FD
Get DD
Transfer fund
Stop cheque payment
View last three transactions.
There are no charges for subscribers of Reliance and Escotel else
Insta.
Alert charges are there @ Rs.35 p.m. with insta Alert service one can
get regular updates on your account via sms of e-mail.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
With Insta Alert service one doesn't have to wait for account
information but gets regular updates on bank account via SMS or e-mail one
can pick & choose the mode e-mails or SMS or both to receive alerts. Insta
Alert provides alerts for he following.
SALARY CREDIT
For salary account holders, its an eager wait till there salary comes into
the bank. But with Insta alert facility one gets on e-mail or SMS the minute
your salary gets credited.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
CHARGES
This facility is free for new savings account holder for first year. Just
application form overleaf is to be filled to get registered for availing this
facility and there is need to maker an effort to find out What's happening on
account because HDFC Bank will reach with every transaction information
as it happens when it happens.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
1.
2.
3.
Salary A/c
When one company opts for the HDFC Bank corporate salary
program, employee gets more than first a savings account. The
account holders get a superior banking experience and a host of value
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Who it eligible ?
Avg. monthly salary
Rs.7,500 plus
15
FEATRUES
Zero balance saving account
Interest @ 3.5 p.a
Free intercity/ branch banking
Cash withdrawl
Cash deposit
DD Insurance
Cheque deposit
Free fund transfer.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Discount on Loans
Free Demand Draft
Salary account holders can avail of free DDs upto Rs.25000/- only
from Home Branch. This offer can be availed of through the Phone
Banking or Net Banking at the branch. The amount of the DD will be
debited from the salary account.
Demat A/c
For first year Rs.100 p.a., then Rs.300 p.a.
Free net banking, mobile banking phone banking Personalized
cheque book
4.
defense personnel (Indian Air Force, Indian Army, Indian Navy) this program
offers a host of world class services & benefits to defense personnel as free
debit card free collection of outstation cheques, directly cradling salary free
DDs, preferential interest rates on loans.
FEATURES
Zero international debit card
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
5.
TRUST ACCOUNT
Trust and societies enjoy the opportunities of opening savings
FEATURES
Free Net banking
Free Phone Banking
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Demat Account
Quarterly Statement of accounts
Intercity banking
Structured Cross-sell of Mutual Funds/ RBI Bonds & other financial
instruments.
HOW TO OPEN ?
1. One needs to open a savings account with a minimum initial pay in of
Rs 5,000.
2. Maintain an AQB of Rs.5,000.
3. Alternatively one can have a FD of Rs. 2 lakh which gives an access to
a zero balance savings account
6.
How to open?
To open kids advantage account child one of the parents should have
savings account with the bank and need to invest a sum of Rs. 25,000 in a
fixed deposit in child's name of a minimum duration of "6 months one day".
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
With this zero balance kids advantage saving account linked to the fixed
deposit will be opened in the child's name.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
HOW TO OPERATE?
1. Standing interactions are given to transfer any amount from parents
saving account to kids saving account to kid's saving account every
month subject to a minimum of Rs.500.
2. Once the balance in kids advantage account exceeds Rs.10,000, the
amount in excess of Rs.500 will be transferred into an FD chosen by
the parent in child's name.
FEATURES :
1. Free insurance cover of Rs.1,00,000.
2. Option for systematic investment in mutual funds to plan for kid's
future.
3. For children of age 7 years and above an ATM or Debit card will be
issued in the child's name with parents permission child can withdraw
upto Rs.1500 per day from ATM or shop upto maximum, of Rs.1000
per day at merchant locations.
4. Personalized cheque book is issued for the child.
5. Quarterly statement of accounts is mailed in the child's name.
6. Free net banking for monitoring child's and parent's accounts.
7. Free transfer of funds between child's and parents HDFC Bank saving
accounts.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
7.
With HDFC bank family saving account family members can hold
individual accounts with the bank and these will be linked to give family
members more privileges maximum, of four accounts can be clubbed under
one group.
FEATURES
Free International Debit card for all group members till the lifetime.
2 free DDs/MCs on HDFC Bank locations per month.
Cheque bounce protection (that it savings Account to savings Account
Sweep in from a nominated account).
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
ATM CARDS
Free cards per account
Free
Rs.100
Free
(Annual fee waived for the First Year for one Additional Card. All sub-sequent
cards will be charged). :
Free
Rs.100
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
STATEMENT OF ACCOUNT
Quarterly
Free
Duplicate Statement
ACCOUNT CLOSURE
Before 6 months
Rs.100
After 6 months
No charge
INTERBRANCH BANKING
THROUGH ATMs : Free access across all branches
Through tellers :
Non cash transactions
Free
Free
Free
Rs.50
Cash Transactions :
DRAFT CHARGES
Drawn on branch locations
Upto Rs.25,000
Above Rs. 25,000 & upto Rs. 1 lakh : Rs. 2.50 per Rs. 1000 (min Rs.50)
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
5.000)
Rs.10
Rs.15
1000 -5000
Rs.25
5000 -10000
Rs.30
Rs.50
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
3.
TRANSACTION
Reorder of cheque book
Cash transactions at the
CHARGES
Rs. 5 per charge leaf
3 free in the quarter Rs.60/- per
branch
(deposits + withdrawls)
transactions
5 free in the quarter Rs.30/- per
Transaction for additional
transactions
4
Phone banking
Rs. 30 per transaction
These charges will apply in the current quarter based on the AQB
maintained in the account in the pervious quarter
*NET BANKING :- No Charges
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
FIXED DEPOSITS
These are the deposits with the bank for fixed period which is specified at
the time of making the deposits. These are repayable on the expiry of the
specified period chosen be the depositor.
Bank as follows :
Simple FD
Sweep in
Super saver
SIMPLE FD
The is simple fixed deposit the nominal balance for this is Rs. 10,000
for the first time. Further one can open simple FD from nominal balance of
Rs.5,000. One can choose any account plan between 15 days of 5 years.
Interest is forfeited if the FD is broken before 15 days but there are no
penality charges. Interest is charged from the day when FD is open.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
savings account. Super saver account allows to issue cheques and an ATM
card for withdrawls just like savings account. One gets money whenever
needed from any of the extensive network of312 branches in 163 cities &
over 910 ATM across the country but even in this case FD is not broken and
one continues to earn interest on full amount deposited in super save
account.
OPERATION
One can open super saver account with nominal balance of just
Rs.25000 an enjoys a temporary withdrawal of limit of upto 75% the deposit.
Even after withdrawal of a part of limit entire deposit continues to earn
a high rate of interest i.e. deposit is not broken. One is required to pay an
overdraft interest that is 2% more than the interest earned by the fixe deposit
for the amount of overdraft and only for the period for which one uses the
money. One can take an overdraft simply by using a cheque or through an
ATM for overdraft limits greater than Rs.2 lakh overdract interest will be
charged at the bank's prime lending rate (PLR)
One can choose any account plan between 6 months and 5 years for
super saver account even if one withdraws upto 70% of super saver account
on day one an do not put it back for a year, still earns more that he/she earns
through saving account.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
FEATURES
One can open super saver account with nominal balance of just
Rs.25000 an enjoys a temporary withdrawal of limit of upto 75% the deposit.
Even after withdrawal of a part of limit entire deposit continues to earn
a high rate of interest i.e. deposit is not broken. One is required to pay an
overdraft interest that is 2% more than the interest earned by the fixed
deposit for the amount of overdraft and only for the period for which one
uses the money. One can take an overdraft simply by using a cheque or
through an ATM for overdraft limits greater than 2 lakh overdraft interest will
be charged at the bank's prime lending rate (PLR).S
One can choose any account plan between 6 months and 5 years for
super saver account even if one withdraws upto 70% of super account on
day one an do not put it back for a year still earns more that he/she earns
through saving account.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
SWEEP IN ACCOUNT
In this scheme the fixed deposit is linked to a zero balance savings
account. In the event customers saving account is short of funds, the FD is
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
broken and the required fund is transferred into the savings account and one
can withdraw this amount through ATM card or cheque.
There when one wants his/her money to earn high interest, it work like
a fixed Deposit & when one wants to withdraw money is a hurry, it works like
a savings account.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
FEATURES :
Fixed Deposit are maintained in units of Rs.1/If one require funds in savings account the exact amount needed is
swept into savings account, thus minimizing interest loss.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Full Interest
Amount swept in earns interest for the tenure it has completed without
any penalty. Also rest of the deposit continues to earn the original interest
rate till maturity.
Reinvestment
One has the choice of rolling over the principal only or principal plus interest
i.e. reinvest the interest the automatic rollover will be for the same tenure &
at interest rate applicable on the maturity date.
Eligibility
An individual (single as joint) can open this account
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Amt.
Below Rs. 15 Lacs
Below Rs. 15 Lacs
Below Rs. 15 Lacs
Below Rs. 15 Lacs
Below Rs. 15 Lacs
Below Rs. 15 Lacs
Below Rs. 15 Lacs
Below Rs. 15 Lacs
Below Rs. 15 Lacs
Below Rs. 15 Lacs
General
Senior Citizen
5.50%
5.50%
5.50%
5.50%
6.00%
6.50%
7.00%
7.00%
7.25%
7.25%
(60
5.75%
5.75%
5.75%
6.00%
6.25%
6.75%
7.25%
7.25%
7.50%
7.50%
Isn't wonderful that some one is looking after your child's financial
growth? There is HDFC Bank which looks after your child's future.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
FEES
If the balance in child's FD A/c fall below Rs.25000, non-maintenance
changes as applicable in the regular saving with the will be apply.
HOW TO OPERATE
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
CREDIT CARD
The following are the main feature the silver credit card :
World Wise Acceptance :
The card is accepted at over 18 million VISA merchant establishment
around the world (including 1,10,000 VISA merchant establishment in India)
Cash Advances :
The customer can withdraw upto 30% of credit limit as & when
required. The facility is available at any of the HDFC Bank ATMs from any
VISA ATMs, at any time of the day or night.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Comprehensive Insurance :
With the credit card the customer can get an unmatched feeling or
security. It's carefully crafted insurance package offers comprehensive
coverage against the significant risk the customer exposed to:
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Reward Programme
The reward programme is very attractive feature provided by HDFC
Bank on international silver credit card. The customer is provided a facility to
earn 2 reward points for every Rs.100 the customer spend on his card, with
this exciting reward programme which can be accumulated and redeemed at
a later date.
Rs.3,00,000
Cash Advance :
The customer can withdrawal 40% of the limit at a very nominal
charges.
Credit Period :
Our card now gets you the highest interest free credit period of up to
55 days from the date of purchase.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Reward Programme :
The customer can earn 2 rewards point for every Rs.100 that he
spends with this card. He can accumulate & redeem these reward points at a
later date.
Comprehensive Insurance :
The International Gold Credit Card provides the sense of security to
the customer by providing the following type of insurance package:
Nature of Risks
Air Accident
Road/railway account
Hospitalized due to accident
House hold
Purchase protection
Insurance coverage
Rs. 25 lacs
Rs. 3 lacs
Upto Rs. 50,000
Upto Rs. 75,000
Upto Rs.50,000 for 180 days
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Share the various benefits and they joy of owing our card with loved
ones by availing upto 3 add on cards.
ANALYSIS & INTERPRETATION
Sources
Friends
Marketing
Advertisement
Exhibitions
Others
Percentage of respondents
35
40
10
10
5
As shown by the table above, people who come to know about the
HDFC Bank through friends are 35%, through Marketing are 40%, through
Advertisement are 10%, through Exhibitions are 10% and through Others
are 5%.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
PERCENTAGE
SOURCES OF AWARENESS
40
35
40
35
30
25
20
15
10
10
10
5
5
0
Friends
Marketing
ADS
Exhibitions
SOURCES
www.GamesWala.com
Other
www.GamesWala.com
HDFC BANK
We Understand your world
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Helping Group
Marketing Executives
HDFC Branch
Others
Percentage of Respondents
40
55
5
60%
55%
50%
40%
40%
30%
20%
5%
10%
0%
HDFC Branch
Marketing Exec.
HELPING GROUP
www.GamesWala.com
Others
www.GamesWala.com
HDFC BANK
We Understand your world
Q.3.
Factors
Advertisement
Special Offer
Operational Staff
Convincing Power
of executives
Credibility of Bank
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
% of Respondents
Credi. Of Bank
15%
ADV
20%
ADV
Sp. Offer
Convicing Pow er of
executives
20%
Operational Staff
Operational Staff
15%
Sp. Off er
30%
Convicing Power
of executives
Credi. Of Bank
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Q.4.
Product Name
Saving A/c
Current A/c
Fixed Deposit
Others
Percentage of Respondents
44
22
28
6
This table shows that the people who are using Saving A/c are 44%,
Current A/c are 22%, Fixed Deposit are 28% and Others are 6%
Thus the study shows that Saving A/c is the most preferred
product of HDFC Bank by respondents.
This can be shown by this Graph.
Other
6%
% of Respondents
FD
28%
Saving
44%
Current
22%
Q.5.
www.GamesWala.com
Saving
Current
FD
Other
www.GamesWala.com
HDFC BANK
We Understand your world
FD Scheme
Reinvestment
Super Saver
Sweep in A/c
This Table shows that people are using reinvestment are 30%, Super
Saver are 45% and Sweep in A/c are 25%.
Thus the study shows that Super Saver is the most popular FD
Scheme by the respondents.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
% of Respondents
45
PERCENTAGE
50
40
30
30
25
20
10
0
Reinsvestment
Super Saver
FD SCHEMES
www.GamesWala.com
Sweepin
www.GamesWala.com
HDFC BANK
We Understand your world
Q.6.
Yes
65
% of Respondents
70
65
PERCENTAGE
60
50
35
40
30
20
10
0
Yes
No
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Q.7.
DBC Facilities
ATM
Phone Banking
Net Banking
Mobile Banking
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
PERCENTAGE
PERCENTAGE OF RESPONDENTS
45
40
35
30
25
20
15
10
5
0
45
35
20
10
ATM
Phone
Net Banking
Mobile
Banking
DBC FACILITIES
Thus study shows that ATM is the most preferred Direct Banking
Channel by the respondents.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Q.8. What are the causes for not using any of the Direct Banking
Channels?
Causes responsible for not using DBC
Causes
Percentage of the Respondents
Unwareness
32
Lack of Knowledge
42
Feel more secure while
21
banking personally
Unsatisfied
5
% of Respondents
Feel more
secure banking
personal
21%
Lack of
Knowledge
42%
Unsatisfied
5%
Unawareness
32%
This Graph shows that the main cause for not using DBC by
respondents is lack of knowledge.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Q.9. How will you rate performance of direct banking channels you are
using?
Rate performance of the DBC.
Performance of DBC
Best
Good
Fair
Poor
Very Poor
Poor
7%
Very Poor
3%
Fair
20%
Best
40%
Best
Good
Fair
Poor
Very Poor
Good
30%
The Graph shows that 40% people says DBC Best , 30% says DBC
is good, 20% says DBC Fair, 7% says DBC is poor and 3% says DBC is
very poor in its performance.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Q.10.
Rate Performance
Best
Good
Fair
Poor
Very Poor
Poor
3%
Very Poor
2%
% of Respondents
Best
40%
Fair
20%
Best
Good
Fair
Poor
Very Poor
Good
35%
This Graph shows that 40% people says HDFC is Best in its
performance, 35% people says HDFC is Good, 20% says it is Fair, 3% says
it is poor and 2% people says it is Very Poor in its performance.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Q.11. Did you face any problems while maintaining your account at
bank?
Percentage of the respondents facing the problems while
maintaining were account.
Yes
45
Percentage of Respondents
No
55
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
PERCENTAGE
% of Respondents
55
60
50
45
40
30
20
10
0
Yes
No
This Graph shows that 45% people says they are facing the
problem while maintaining the Account and 55% people says they are not
facing any of the problem while maintaining the Account in HDFC Bank.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Q.12.
Facilities
Better
Plan
Selusen
Agents
Others
Percentage
20
30
30
15
5
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
% of Respondents
30
30
PERCENTAGE
30
25
20
20
15
15
10
5
0
Better
Plan
Selusen
Agents
Others
FACILITIES
This Graph shows that 20% respondents preferred HDFC Bank
because of Better Facilities, 30% because of Better plan, 30% because of
Selusen, 15% because of agents and 5% because of other facilities.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Q.13. Do you think private sector banks are better than public sector
banks?
% of Respondents
15
Yes
No
85
Q.14.
What extra service would you like to avail form the bank?
% of Respondents
10
Online Trading
of Shares
Phone Banking
20
Bills Pay
40
Other
30
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
SWOT ANALYSIS
STRENGHTS :
It has an extensive distribution network comprising of 319 branches in
166 cities & one international office in Dubai this provides a
competitive edge over the competitions.
The Bank has a strong retail depository base & has more than million
customers.
Bank boasts of a strong brand equity.
ISO 9001 certification for its depository & custody operations & for its
backend processing of retail operation & direct banking operatiosn.
The bank has a near competitive edge in area of operations.
The bank has a market leader in cash settlement service for the major
stock exchanges in its country.
HDFC Bank is one of the largest private sector bank working in India.
It has a highly automated environment in terms of information
technology & communication system.
Infrastructure is best.
It has many innovative products like kids Advantage scheme, Demat,
NRI services.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
WEAKNESS :
Account opening and delivery of cheque book take comparatively more
time.
Lack of availability of different credit products like CC Limit, Bill
discounting facilities.
OPPORTUNITY :
Branch expansion
Door step services
Greater liberalization in foreign ownership via FDI in Indian Pvt. Sector
Banks.
CC/ OF Facilities.
Infrastructure improvements & better systems for trading & settlement
in the govt. securities & foreign exchange markets.
THREATS:
The bank has started facing competition from players like SBI, PNB
Bank in the finance market itself. This reduce the profit margins in the
future.
Some Pvt. Banks have 7 days banking.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
SUGGESTIONS
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
Due to constraints of time & resources the present study is likely to suffer
from certain limitations some of these are mentioned so that study can be
understood in a proper respective :
Area covered under the report is sample size was very small.
The research was carried out in a short period of 7-8 weeks as a part
of summer training. The project was completed within the given time
frame.
Some of the respondents of the survey were unwilling to give
information.
Sometimes wrong information was provided by respondents which
needed to be cross checked & verified.
Chances of biasness are there because of the use of convenient
sampling.
Some respondents were not available and thus needed data could not
be found.
It is fully computerized bank everything is centralized at there Bombay
Headquarter. Each & every formality is justified on the request from
Bombay Headquarter such as PIN request for ATM, TIN for phone
Banking using new cheque book, any problem in account etc.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
CONCLUSION
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
ATM facility is used the most among all direct banking channels 45%
respondents agreed to this.
Lack of knowledge about DBC is the most important reason for not
using DBC. Also unawareness about them is the reason DBC
performance is rated as satisfactory.
HDFC Bank's performance is rated as satisfactory.
Executives have satisfactory knowledge about products.
55% of respondents faced no problem while maintaining their account.
HDFC Bank is preferred the most because of higher returns and better
plans and services.
85% of respondents agree that private sector banks are better than
public sector banks.
Respondents require new facilities as bills pay, phone banking, online
trading of shares.
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
QUESTIONNAIRE
NAME
AGE
SEX
OCCUPATION
PHONE NO.
1.
2.
Marketing
Ads
HDFC Bank
No
5.
One
Two
Three
Special Offers
Other
4.
Other
3.
Exhibitions
Operational Staff
Credibility of bank
Current Account
FD
Others
7.
Sweep in account
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
8.
9.
No
10.
Net Banking
Mobile Banking
What are the causes for not using any of the Direct Banking channels?
Unawareness
Unsatisfied
11.
Phone Banking
Others
How will you rate performance of direct banking channels you are
using?
12.
13.
Best
Good
Poor
Very Poor
Fair
Good
Poor
Very Poor
Fair
Good
Poor
Very Poor
Fair
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
14.
Did you face any problems while maintaining your account at bank?
If 'yes' please mention what problems you faced.
Yes
No
15.
16.
Better returns
Attractive Plans
Agent Known
Others
Do you think private sector banks are better than public sector
banks?
Yes
17.
No
What extra service would you like to avail from the bank?
________________________________________________________
_______________________________________________________.
18.
Suggestion: ________________________________________________________
_______________________________________________________.
PLACE:_________________
DATE:__________________
www.GamesWala.com
www.GamesWala.com
HDFC BANK
We Understand your world
BIBLIOGRAPHY
Books:
Research Methodology
Marketing Management
Magazine:
Business Today
Business World
www.GamesWala.com