Who would be the audience for

your media product?

Pulp
Use technology
to
access music
Aged 16-25
Attended a
music festival
Likes
vintage/indie
clothing brands

Percentage
70%
75%
90%
80%

From my research, I decided the audience for my media product would be

indie/alternative fans as it was the most popular choice in the questionnaire and
its my favourite genre of music so it makes it easy for me to write about. This
audience was also chosen as NME was voted the favourite music magazine, so it
was a good influence for my magazine. NMEs readership profile influenced my
target audience as it is based on the same artists in the magazine, so its
appealing to the same category. When I had carried out the questionnaire
focusing on indie music, it made it clearer of who the audience was going to be
for. It shows that it needs to appeal to both male and females who are roughly
aged between 16-25. All the responses in the questionnaire is mainly by 16-25
year olds, so it was a big influence on what needed to be included. It included
things such as Reading and Leeds festival, Spotify, Doc Martens and Royal Blood.