color chart

100% ME. 100% BETTER.

LORAL
PROFESSIONNEL
DEMI-PERMANENT
INNOVATION

2 complementary haircolor lines that provide

maximum flexibility, creativity and freedom.

Our 1st acid demi-permanent haircolor

without ammonia
C
 olor personalization and correction made easy, quick and predictable
L
 uminous tones, vinyl shine, exceptionally even color
Ideal for colored or sensitized hair

Our RICH demi-permanent ADVANCED ALKALINE TECHNOLOGY

without ammonia
Coverage up to 70% white hair
Rich and deep reflects. Exceptional softness.
Ideal for natural or colored hair

The DIA color collection also provides 8 gorgeous services

to provide clients a new, exciting way to Experience color and
engage with stylists.

HOW TO PLEASE
100% OF YOUR CLIENTS
services to customize and correct existing haircolor

PHOTO GLOSS

Give a shiny flash

to dull hair
For brilliant shine, mix Clear
shade (1/2 tube) + target
shade (1/2 tube) + 2.6 oz of
Diactivateur 6-vol.
Development time: up to 20 min.

SHAPE & COLOR

REFRESH THE COLOR AND
ADD SHINE THE DAY OF A
PERM, SMOOTHING,
OR STRAIGHTENING SERVICE*
After the perm or straightening
service, rinse & towel-dry
Apply target shade (1 tube)
+ 2.6 oz of Diactivateur 6-vol.
Development time: 10 min.

TONE my HIGHLIGHTS

COLOR WAKE UP

Tone WITHOUT lightening

the NATURAL BASE

REFRESH THE COLOR

WITH SHINY AND LUMINOUS
REFLECT BETWEEN
2 SERVICES

On pre-lightened hair, apply

target shade (1 tube)
+ 2.6 oz of Diactivateur
6- or 9-vol.
Development time: 2 to 10 min.

Apply target shade (1 tube)

+ 2.6 oz of Diactivateur 6- or 9-vol.
Development time: 20 min.
Recommended for a color
refresher (permanent haircolor
re-growth, DIA on mid-lengths/ends)

REFLECT ADDICT

CORRECT WARM REFLECTS

On dry hair, apply target shade
(1 tube) + 2.6 oz of Diactivateur
6- or 9-vol.
Development time: 20 min.

* Wait 15 days after a perm, smoothing, or straightening service before applying the color with the 15-vol. Diactivateur (4, 5%). Wait 15 days after a sodium hydroxide, guanidine, or a calcium relaxer
to apply DIA, for every Diactivateur 6, 9, and 15-vol.

services to enhance natural hair color

REFLECTS REVEALED
add tone and shine to the natural hair color
On dry hair, apply target shade (1 tube)
+ 2.6 oz of Diactivateur 6-, 9-, or 15-vol.
Development time: 20 min.

BACK TO ME
DARKEN TO NATURAL BASE
On dry hair, apply target shade (1 tube)
+ 2.6 oz of Diactivateur 9-vol.
Development time: 20 min.

GREY INCOGNITO
COVER 1st GREYS
Up to 30% white hair: apply target shade
(1 tube)+ 2.6 oz of Diactivateur 9-vol.
Between 30%-70% of white hair: mix
target shade (1/2 tube) + same level
natural shade (1/2 tube)+ 2.6 oz
of Diactivateur 15-vol.
Development time: 20 min.
Diactivateur Options:
- To cover up to 30% white hair: use 9-vol.
- To cover 30%-70% white hair: use 15-vol.


NEW
2.10
2BBB

blue onyx

NEW
6.12
6bv

sweet
molasses

4.15
4BRv

chocolate

6.13
6BG

walnut

NEW
5.12
5BV

blueberry
chestnut

5.13
5BG

cool
chestnut

5.15
5BRv

Cool Browns
5.25
5VRv

cappuccino

iced
chestnut

NEW
5.52
5RvV

raspberry
truffle

NEW
6.02
6nv

glazed pecans

NEW
6.23
6VG

hazelnut
honey

NATURALS
1
1N

CLEAR

black

NEW
1.00
1NN

NEW
3.00
3NN

deepest
black

3
3N

darkest
brown

NEW
4.01
4NB

deep darkest
brown

iced
espresso

5.32
5GV

NEW
5.35
5GRv

4
4N

dark
brown

NEW
6.01
6NB

smoked
almond

5
5N

6
6N

brown

light
brown

7
7N

dark
blonde

8
8N

blonde

NEW
7.01
7NB

natural
cool blonde

WARM BROWNS
5.31
5GB

praline

caf

warm
chestnut

6.34
6GC

honey
chestnut

NEW
6.53
6RvG

6.35
6GRv

maple

candied
walnut

BLONDES
NEW
7.13
7BG

Satin Blonde

8.31
8GB

golden beige

NEW
7.23
7VG

Toffee Cream

NEW
7.24
7VC

7.30
7GGG

5.54
5RvC

NEW
6.40
6ccc

Pearly
Butterscotch

gold

7.31
7GB

almond

NEW
7.32
7GV

Biscotti

NEW
8.02
8NV

lavender
sugar

NEW
9.31
9GB

vanilla

REDS
4.20
4VVV

iridescent
burgundy (DM5)

4.62
4RV

amarYLlis
(DM5)

intense
mahogany

copper

(RUBILANE)

COOL BROWNS
4.15
4BRv

5.52
5rvv

6.13
6bg

4
4N

NEW
5
5N

9.13
9bg

NATURALS
Clear

6
6N

NEW
7
7N

8
8N

WARM BROWNS
5.31
5gb

6.34
6gc

7.31
7gb

8.34
8gc

GOLDS
6.3
6G

8.3
8g

9.3
9g

REDS
4.20
4vVV

4.65
4RRv

5.66
5rr

7.43
7cg

(DM5)

(RUBILANE/DM5)

(RUBILANE)

MILKSHAKES
9.01
9NB

9.02
9nv

9.03
9ng

NEW
10.12
10BV

NEW
10.13
10BG

2.6

LAW OF COLOR
level
10

very lt.
blonde

tone
N

natural

TIPS

light
blonde

blue
.1

blonde

violet
.2

Apply permanent color (INOA, Majirel, Luocolor)

Apply the matching DIALight shade on the faded mid-lengths and ends
20 minutes before the end of the development time.

dark
blonde

light
brown

Color refreshing technique

EXAMPLE:

gold
.3

6GV
6.32

copper
.4

Rv

brown

red-violet
.5

dark
brown

red
.6

Gr

darkest
brown

level of color

D
 iactivateur Options:
- Minimum fading: warm-lighter target shade, use the 6-vol
- Moderate fading: warm target shade same level, use the 6-vol
- Maximum: warm target shade same level, use with 9-vol
Carefully emulsify, rinse thoroughly and shampoo twice at the end of the
development time

primary tone of color

green
.7

secondary tone of color

brownish
black

black

technology
BEFORE COLOR

BEFORE COLOR

Faded color-treated or sensitized hair fiber

The alkaline agent is neutralized during mixing

Natural or color-treated hair

DURING COLOR

DURING COLOR

The hair fiber swells slightly due to a water-based

environment with an acidic pH
Colorants

penetrate and bond themselves
inside the hair fiber
The colorants develop in harmony to the hairs
natural tones

C
 olorants penetrate and bond themselves inside the
hair fiber
The colorants develop in harmony with the
Diactivateur used

AFTER COLOR

AFTER COLOR

H
 air cuticle is closed and the hair fiber benefits
from a resurfacing effect
Hair reveals a vinyl-like shine and a luminous tone
Intense haircare-like result

H
 air cuticle is closed
Ultra-shiny hair, colored with a rich and deep shade
Result intensity varies according to the
Diactivateur chosen
Visible tones, even on dark bases
Exceptional softness

Acid gel-crME
demi-permanent color

CrME
demi-permanent color

The technical tool

for colored/sensitized hair

The recruitment weapon

for natural hair

Zero lift

Deep and rich reflects

Vinyl shine

Exceptional softness

Intense care

Coverage up to 70% of white hair

Ammonia-free

PREPARATION
Measure 2.6 oz. of 6-vol. Diactivateur (1.8%), 9-vol. (2.7%) or 15-vol. (4.5%), depending on the desired intensity of the result.
Add 1 tube (1.7 oz.) of Dialight or diarichesse haircolor.
MIx together until a smooth, creamy texture is obtained.

Di
a

1.7 oz.

6-vol.

9-vol.

ac
Di

eu
at
tiv

2.6 oz.

15-vol.

APPLICATION
O
 n dry unwashed hair, apply with a brush or a plastic bottle on the re-growth, mid-lengths and ends
Development time: from 2 to 20 minutes
Carefully emulsify, rinse thoroughly and finish with a specific post-haircolor shampoo

Skin allergy test

Important: Hair colorants can cause an allergic reaction. A skin allergy test must be done 48 hours before each application of this
colorant. Follow the safety instructions. (SEE INSIDE OF CARTON)

Precautions
Wear suitable disposable gloves
Rinse hair well after application of the mixture
If product gets into eyes, rinse immediately
Keep out of reach of children
Do not use metallic tools (bowl, comb...)
To use exclusively with the Diactivateurs 6-vol. (1.8%), 9-vol. (2.7%) or 15-vol. (4.5%)

FIRST
APPLICATION

Mix with the Diactivateur 15-vol. (4.5%),

Development time: 20 to 30 minutes

On dry, unwashed hair, apply the mixture

from scalp to ends, using an applicator
bottle or a brush
Development time: 20 minutes

For color-treated hair: Mix with the

Diactivateur 6-vol. (1.8%) or 9-vol. (2.7%)
Development time: 5 to 20 minutes

Apply the mixture only on the re-growth

and process for 15 minutes
Then take through the mid-lengths
and ends the last 5 minutes of the
development time

(ON NATURAL HAIR)

SECOND
APPLICATION
(RETOUCH/RE-GROWTH
APPLICATION OVER
SENSITIZED HAIR)

TECHNICAL
APPLICATIONS

 erform a color refreshing technique

P
Apply the desired permanent color shade
onto the re-growth
Take through the mid-lengths and ends with
the appropriate DIALIGHT shade 20 minutes
before the end of the development time

REFRESH
AFTER

 ix exclusively with the Diactivateur

M
6-vol. (1.8%)
Development time: 5 to 10 minutes

N/A

The day of a highlight service, apply the

mixture on towel-dried hair
Development time: 2-10 minutes (according
to the hairs sensitivity and desired result)

USING A STRAIGHTER
(THIO BASED ONLY)

COVERAGE
(BLENDED DEMI COVERAGE)

REFRESHING
HIGHLIGHTED
HAIR

Refresh haircolor with rich, deep tones

Development time: 10 minutes

Apply the same day as a perm, smoothing

or straightening treatment, exclusively
with the Diactivateur 6-vol. (1.8%)
Development time: 10 minutes

For coverage of white hair, use a natural shade

W
 hen using a reflect shade: mix 1/2 tube of a
natural shade + 1/2 tube of the target shade.
EX: Target shade 6.34: mix 1/2 tube 6
+ 1/2 tube 6.34

The day of a highlight service, apply the

mixture on towel-dried hair
Development time: 2-10 minutes (according
to the hairs sensitivity and desired result)

www.lorealprofessionnel.com
For more information contact
LOral Professionnels H
otline at 1.800.345.5012
U0707100