KnowmadiKa

Style Guide
Lu Huang
SI 520 hw 5
Client: max
Organization:
KnowmadiKa

LOGOTYPE DESIGN

KnowmadiKa
Color Palette

RGB

35, 31, 32

190, 30, 45

247, 147, 29

167, 169, 171

CMYK

0, 11, 8, 86

0, 84, 76, 25

0, 40, 88, 3

2, 1, 0, 32

Concept Description
Two unclosed circles means the infinite knowledge and
also nomadic inquiry in Kownmadika. It also looks like
infinite icon in Mathmatics. The long black curve represent
Kownmadika provides protection and selection of information, the red shorter line refers to we need to admit our
limitation and shortage, so we could be humble, and the
orange line means after accepting our limitation, we still
should have the courage to exploration, and the grey line
represent the unexpected information or achievements
we reached during the exploration process.

TYPOGRAPHY
LOGOTYPE FONT:
Cinzel Decorative

Cinzel Regular:

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890

cinzel BOLD:

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890

cinzel BLACK:

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890

LOGOTYPE SCALABILITY

KnowmadiKa
3

KnowmadiKa
1
KnowmadiKa

0.5

KnowmadiKa

FREE SPACE/SAFETY AREA

1/6X
1/6X

KnowmadiKa

COLOR VARIANTS

KnowmadiKa

KnowmadiKa

KnowmadiKa

KnowmadiKa

KnowmadiKa

KnowmadiKa

T-SHIRT DESIGN
Note: T-Shirts shown in 1/10 scale

Design 1 Logotype width: 1

Logotype height: 0.88

Design 1 Logotype width: 1

Logotype height:: 0.88

Design 1 Logotype width: 0.5

Logotype height: 0.89

KnowmadiKa

KnowmadiKa

KnowmadiKa