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Department of Management, Clemson University, 101 Sirrine Hall, Clemson, SC 29634-1305, USA
Department of Management, The KenanFlagler Business School, The University of North Carolina at Chapel Hill,
Chapel Hill, NC 27599-3490, USA
Received 6 October 2003; received in revised form 11 May 2004; accepted 19 August 2004
Available online 30 September 2004
Abstract
While much has been written about strategic information systems planning (SISP), two important aspects have been underemphasized. The first is the planning process or how planning is accomplished. The second is planning evolution or how
planning evolves as a learning system. Both perspectives can provide practical guidance on how organizations will change their
planning process over time in an attempt to improve their effectiveness as well as leverage their investment in SISP. This paper
draws on prior literature to identify key dimensions of SISP and its effectiveness. The evolution of these dimensions is studied as
a three-stage model. The results provide an interesting insight into how planning evolves as organizations reconcile seemingly
contradictory rational and adaptive dimensions of planning. This balanced approach to planning is shown to be more
effective, providing strong implications for both research and practice.
# 2004 Elsevier B.V. All rights reserved.
Keywords: Strategic information systems planning; Planning stages; Planning effectiveness; Empirical study; Planning maturity
1. Introduction
Strategic information systems planning (SISP) has
been the subject of much attention over the past
* Corresponding author. Tel.: +1 864 656 3773;
fax: +1 864 656 6768.
E-mail address: vgrover@clemson.edu (V. Grover),
Al_Segars@unc.edu (A.H. Segars).
0378-7206/$ see front matter # 2004 Elsevier B.V. All rights reserved.
doi:10.1016/j.im.2004.08.002
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3. Planning effectiveness
While many advocate strategic planning, the link
between performance and planning has been found to
be inconsistent across organizations and studies [46].
Even in the SISP literature, the results at best suggest a
contingent relationship between them. For instance,
Raghunathan and Raghunathan [61] found no correlation between SISP and user satisfaction. Premkumar
and King [55,56] on the other hand found that firms in
which IS plays a critical role have higher levels of
Table 1
Process dimensions of SISP
Dimension
Description
SISP literature
Comprehensiveness
Fredrickson [21];
Fredrickson [22];
Fredrickson and Mitchell [23];
Janis and Mann [32]
Formalization
Focus
Chakravarthy [11];
Lorange and Vancil [43]
Flow
Participation
Consistency
Chakravarthy [11];
Earl [18];
Dutton and Duncan [16]
Kuicalis [39];
Judge and Miller [35];
Chakravarthy [11];
Eisenhardt [20]
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4. Planning stages
Stages of growth or evolution models are popular
in organizational research and IS. These approaches
have been applied to industry growth [54], business
growth [25], IS budgets [52], information centers,
end-user computing [29], and technology assimilation [3].
Perhaps the best known model in IS is Nolans
stages of growth, in which he proposed that the growth
of computing follows an S-shaped curve. Shifting the
emphasis from descriptive to prescriptive
suggests that firms can more effectively plan for
and organize the computing resource based on
predictable stages. While his hypothesis has been
controversial and is dated for todays technological
Table 2
Dimensions of SISP effectiveness
Dimension
Description
References
Alignment
Baets [4];
Henderson and Venkatraman [30];
Das et al. [15];
Lederer and Sethi [41];
Henderson et al. [28];
Bowman et al. [5]; King [36];
Chan et al. [13]
Lederer and Sethi [41];
Boynton and Zmud [7];
Henderson and Venkatraman [30]
Analysis
Cooperation
Improvement in
capabilities
Contribution
Henderson [27]
5. Propositions
Our fundamental proposition is that:
(a) SISP will adapt over time through redesign of its
process dimensions, and
(b) this redesign will result in more effective SISP.
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To gain insight into which process dimensions tended to be more effective, we can consider the roots
of adaptability and rationality. There have been many
debates on the relative advantages of the synopticformal (comprehensive, formal, rational planning)
versus logical-incrementalism (adaptive, participative
planning). While they have not resolved the question,
the evidence suggests that elements of both rational
and adaptive approaches might be better [49,50,76]. As organizations become technologically and
geographically complex, the importance of planning
activities rises. Accordingly, a planning culture often
emerges in the form of highly structured systems.
Rationality may be built into strategic planning systems through higher levels of comprehensiveness [21,67], higher levels of formalization [42], a focus on
control [7] and top-down planning flow. Adaptability
refers to the capability of the planning system to learn [64]. The planning system should contain design characteristics that will alert managers to
changing organizational and environmental conditions
that may require change in strategy. Adaptability may
be designed into a system through wide participation
profiles [4,17,68] and through higher levels of planning consistency [20,35]. Such characteristics reflect
the importance of gathering information from a number of sources and the importance of constantly reconciling strategic decisions with environmental
conditions. As implied in field studies, high performing systems for SISP seem to contain aspects of both
adaptation and rationality. Research by Boynton and
Zmud, Zmud et al. [78], as well as Lederer and Sethi
also implied that such systems may be necessary in
order to manage increasingly diverse and dispersed
technologies across the organization. Specifically,
Zmud et al. developed a system of planning similar to
that of the federal government. This information economy relied on an overall structure of control and
coordination while dispersing many planning and
managerial activities to organizational units close to
business and environmental activity. Hence, the system was rational with respect to a structure of overall
control but adaptable with respect to the participation
of numerous entities in the planning process.
Regarding planning evolution, Ginsberg [24]
argued that strategy development processes could
be characterized by an emphasis on comprehension
(accuracy of judgments and predictions), creativity
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6. Methodology
The use of key informants has been a popular
approach within empirical IS studies. Huber and
Power [31] proposed several guidelines for improving
the accuracy of reports gathered from key respondents.
All tactics were considered in the development of
our survey instrument, selection of respondents, and
its administration, including its careful pre-testing,
targeting senior IS executives emotionally involved in
SISP, provision of a monetary incentive and a tailored
research report, and the promise of anonymity.
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7. Results
A significant number of respondents classified their
SISP system as being in one of the three stages: 37% (n
= 93) in the Preliminary Stage, 42% in the Evolving
Stage, and the rest in the Mature Stage. This indicated
that the majority of the organizations are still refining
the processes and only one-fifth consider themselves
mature.
Tables 3 and 4 provide the means and standard
deviations for each of the six planning process
variables and the five effectiveness dimensions across
the three stages. These illustrate a clear pattern for
both sets of variables consistent with the propositions.
As planning evolves it tends to become more
comprehensive, more formal, have a greater emphasis
on control rather than creativity, and greater emphasis
on topdown flow. These are complemented by an
increase in participation and greater consistency
(frequency) of planning activities. Table 5 shows
the statistical significance of these results over the
three stages. The unambiguous monotonically
increasing trend provides what we believe to be
substantial support for Proposition 1.
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Table 3
Three stages of SISP evolution: means and standard deviations of
planning process dimensions
Preliminary
(n = 93)
Evolving
(n = 108)
Mature
(n = 52)
Comprehensiveness
Mean
7.93
S.D.
3.79
10.16
3.11
13.85
3.12
Formalization
Mean
S.D.
11.17
4.89
14.94
3.62
18.17
3.13
Focus
Mean
S.D.
7.43
2.21
9.02
2.37
10.54
2.35
Flow
Mean
S.D.
7.31
2.14
7.56
2.17
10.05
2.32
Participation
Mean
S.D.
8.56
2.49
11.44
3.31
15.42
3.93
Consistency
Mean
S.D.
7.99
3.32
10.32
3.66
14.74
4.83
Evolving
(n = 108)
Mature
(n = 52)
Alignment
Mean
S.D.
19.14
5.26
24.75
5.76
28.37
4.41
Analysis
Mean
S.D.
17.51
5.08
23.42
4.29
26.24
3.91
Cooperation
Mean
S.D.
22.57
6.73
23.39
5.75
27.85
5.40
Improvement
Mean
S.D.
23.39
2.08
26.06
4.27
29.82
5.07
Contribution
Mean
Std. Dev
11.97
5.29
16.54
4.83
22.57
5.61
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Table 5
Multiple analysis of variance SISP design dimensions across stages
of planning maturity
Table 6
Multiple analysis of variance SISP effectiveness measures across
stages of planning maturity
Sum of
squares
Mean
square
F value
R2
Source
Comprehensiveness
Stage
2
606.80
Error
250
2578.63
303.40
10.31
29.41 (0.0001)
0.19
Source
d.f.
252
3185.43
Formalization
Stage
2
Error
250
1086.72
3277.46
252
Focus
Stage
Error
Flow
Stage
Error
Sum of
squares
Mean
square
F value
R2
Alignment
Stage
2
Error
250
1677.78
5732.79
838.89
22.92
36.60 (0.0001)
0.22
252
7410.58
2
250
1339.05
3524.71
669.52
14.09
47.51 (0.0001)
0.27
847.12
29.06
29.15 (0.0001)
0.19
419.33
20.04
20.92 (0.0001)
0.14
860.84
27.27
31.56 (0.0001)
0.20
d.f.
0.25
Analysis
Stage
Error
4364.18
252
4863.77
2
250
273.63
1379.84
0.17
Cooperation
Stage
2
Error
250
1694.25
7266.75
252
1653.48
252
8961.00
2
250
174.30
1149.14
0.15
Improvement
Stage
2
Error
250
838.67
5010.39
252
0.17
543.36
13.10
136.81
5.51
87.15
4.59
41.45 (0.0001)
24.79 (0.0001)
18.98 (0.0001)
1323.44
252
5849.06
Participation
Stage
2
Error
250
620.64
3059.64
Contribution
Stage
2
Error
250
1721.68
6819.96
252
3680.29
252
8541.64
Consistency
Stage
2
Error
250
654.09
4293.48
252
4947.57
310.32
12.23
327.04
17.17
25.36 (0.0001)
19.04 (0.0001)
0.13
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Table 7
Three stages of SISP evolution: Tukeys Studentized range (HSD) tests for planning process dimensions
Dimension
Comprehensiveness
Formalization
Focus
Flow
Participation
Consistency
***
Evolving
***
Preliminary
Mature
***
Mature
***
5.92
7.0***
3.11***
2.74***
6.86***
6.75***
2.23
3.77***
1.59
0.25
2.88***
2.33***
Evolving
3.69
3.23***
1.52
2.49***
3.98***
4.42***
8. Discussion
Table 8
Three stages of SISP evolution: Tukeys Studentized range (HSD) tests for planning effectiveness dimensions
Dimension
Alignment
Analysis
Cooperation
Improvement
5.61***
5.91***
0.72
2.67***
Preliminary
***
Evolving
Preliminary
9.23***
8.73***
5.28***
6.43***
Mature
Evolving
3.62***
2.82***
4.46***
3.76***
Mature
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Table 9
Three stages of SISP evolution: contextual variables across stages of SISP
Evolving (n = 108)
Mature (n = 52)
Environmental uncertainty
Mean
10.94
S.D.
3.12
Preliminary (n = 93)
12.23
2.57
14.42
2.49
IT Diffusion
Mean
S.D.
11.86
4.46
13.39
4.42
8.83
4.13
9. Implications
With the pervasiveness of IT and increasing
pressure on firms to leverage their IT assets, the
importance of SISP has never been stronger. SISP is
more than a narrow methodology or sequence of steps.
It is complex set of organizational activities that can be
characterized by a number of process characteristics,
which form an evolutionary pattern as they change as a
firms experience grows in adapting to a changing
environment and technological base.
The results of our analysis suggest that stages of
evolution are clearly distinguishable across dimen-
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11. Conclusion
This strength of support for the three propositions
adds credence to the theoretical basis of our study.
We believe that it strongly supports the contention of
an SISP learning model in which firms evolve
through stages and adapt to contextual changes by
changing the SISP process so that it is more
effective. Our results suggest that organizations
evolve in a direction of increasing rational-adaptively in their strategic planning processes. This
allows them to cope with increasing uncertainty and
complexity of the IT resource. The parallel relationship between this evolution and all aspects of
planning effectiveness suggests that rational-adaptively represents a best practice for which
organizations should strive. While firms might take
different paths to get there, successful planning
systems have aspects of both.
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