Lesson Plan Week 9: (March 17, 19)

Date: Tuesday, March 17, 2015

Class goals:
Assess the quality of a source based on the four major dimensions of credibility
Analyze and prepare appropriate adaptations to any audiences demographics, knowledge level, known behaviors, and
attitudes.
Engage in giving and receiving constructive feedback to improve performance.

Resources/Materials:
Schwartzman, Fundamentals of Oral Communication (Third Edition), 2014 Textbook/Instruction Manual

Chapter Foci:
Classic dimensions of credibility/ Modern characteristics
Audience Analysis: The importance of understanding demographics, values, beliefs, attitudes of the audience
Maslows Hierarchy of Needs

Time
Introduction
5
min
Housekeeping: 5 min

35
min

30
min.

Notes for self

Main Point One

Chapter 11: Speakers, Speeches, and Audiences (Lecture)

- Source Credibility section
- Audience Analysis and Adaptation section

Main Point Two

Chapter 11 Application:
Handout 9.2.1: Audience Analysis Worksheet
- This worksheet is designed to give a basic understanding of your
audiences background on a certain topic, their level of interest, and
some generalized beliefs and attitudes about the topic.

Will lecture students on

the first half of chapter
11.

(Schwartzman, 2014,
p.206)Instruction
manual

5
min.

Main Point Three

Conclusion: 5 min

Date: Thursday, March 19, 2015

Class goals:
Recognize and adapt to your own and your audiences learning styles when listening to or delivering presentations.
Use techniques of immediacy to establish a bond with audiences.
How to give and receive constructive criticism

Resources/Materials:
Schwartzman, Fundamentals of Oral Communication (Third Edition), 2014 Textbook/Instruction Manual

Chapter Foci:
Importance of Immediacy

Time
Introduction
5
min.
Housekeeping: 5 min

Notes for self

35
min.

Will lecture students on

the second half of
chapter 11.

Main Point One

Chapter 11: Speakers, Speeches, and Audiences (Lecture)

- Using Immediacy to Connect with the Audience section
- Learning Styles and Effective Communication section

Main Point Two

30
min.

5
min.

Chapter 11 Application: Students will watch two five minute speeches and
analyze them from different points of view. They will analyze the first
speech from a speakers point of view and analyze the second speech from
an audiences point of view.

Main Point Three

Conclusion: 5 min

Give students speech

critique worksheet