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Book Building Process of A Company: Financial Services
Book Building Process of A Company: Financial Services
PROCESS OF A
COMPANY
FINANCIAL
SERVICES
COURTESY:
PROF.MS. DIMPY
GOKAL
SYBFM
SEMESTER 4
SALONI SARVAIYA
ROLL NO-46
ACKNOWLEDGEMENT:We would like to express our gratitude to Prof. Dimpy Gokal for giving me this
topic for my project as it gave me the opportunity to go beyond the book and look
at the topic from a more practical point of view. It broadened my horizons and
improved my understanding of this topic.
Thank You.
Index
SR. NO.
TOPIC
PAGE NO.
1.
04
2.
05
3.
GUIDELINES BY SEBI
06
4.
08
5.
ROLE OF INTERMEDIARIES
10
6.
12
CASE STUDY
7.
16
BIBLIOGRAPHY
GUIDELINES BY SEBI
On the recommendations of Malegam committee, The concept of Book
Building assumed significance in India as SEBI approved, with effect from
November 1, 1995, the use of the process in pricing new issues.
SEBI issued the guidelines under which the option of 100%book-building
was available to only those issuer companies which are to make an issue of
capital of and above Rs. 100crore.
These guidelines were modified in 1998-99.The ceiling of
issue size was reduced to Rs. 25crore.
SEBI modified book-building norms for public issues in 1999
and allowed the issuer to choose either the existing or the
modified mode of book building.
Modified Guidelines: Compulsory display of demand at the terminals was made
optional.
The reservation of 15% of the issue size for individual
investors could be clubbed with fixed price offer.
The issuer was allowed to disclose either the issue size or the number of
securities being offered.
The allotment of the book built portion was required to be
made in Demat mode only.
In April 2000, SEBI modified guidelines for the 100% bookbuilding process. i.e. a maximum of 60% of the issue was
allowed to Institutional investors and atleast 15% to noninstitutional investors who had applied for more than 1,000
share
TYPES OF BOOK-BUILDING:
The Companies are bound to adhere to the SEBIs guidelines for book building
offers in the following manner:
ROLE OF INTERMEDIARIES
Introduction:
Incorporated in 2008, Birla Pacific Medspa Limited is an India based healthcare
provider. Birla Pacific Medspa is a joint venture of Yash Birla Group, a Rs 30
billion group of over 20 diversified companies and Pacific Healthcare, East Asias
leading healthcare provider, with healthcare facilities in Singapore, Hong Kong,
and China.
Birla Pacific Medspa provides beauty related medical procedures in India. Using
state-of-the-art equipments, the internationally qualified panel of doctors provides
patient centric solutions and offers the latest and safest treatments.
Company operates it healthcare centers under the brand name EVOLVE. Company
operates 3 healthcare centers in Mumbai and has 2 franchises in Thane and
Chennai. Company's expertise includes Cosmetic Dermatology, Cosmetic &
Plastic Surgery, General & Specialist Dentistry and Maxillo Facial Prosthesis. It
has introduced i-lipo, a non-surgical inch loss treatment, for the first time in India.
Company Promoters:
Company is promoted by Mr. Yashovardhan Birla and one of his group companies,
Birla Wellness & Healthcare Private Limited.
Objects of the Issue:
The objects of the issue are
1. To meet the capital expenditure towards establishing 55 outlets of Evolve Med
spa across various cities and places.
2. To meet expenses towards brand promotion.
3. To meet the working capital requirements for running the centers.
4. To meet Issue related expenses.
5. To enlist the Company's Shares on Bombay Stock Exchange Limited (BSE).
Issue Detail:
Issue Open: Jun 20, 2011 - Jun 23, 2011
Issue Type: 100% Book Built Issue IPO
BASIS OF ALLOTMENT
Public Issue Of 65,175,000 Equity Shares Of Rs.10/- Each At A Price Of
Rs.10/- Per Equity Share For Cash Aggregating To Rs. 6517.50 Lakh
(The "Issue"), By Birla Pacific Medspa Limited (The "Company" Or
The "Issuer"). The issue Constitutes 58.12% Of The Fully Diluted
Post Issue Paid-Up Capital Of Our Company.
The Issue Price Is One Time Of The Face Value
Category
Qualified Institutional
Investors
Non Institutional
B
Investors
Retail Individual
C
Investors
Total
A
No. of
Applications
No. of
Shares
No. of times
Subscription
33812000
1.03
1614000
0.16
3128
39244000
1.72
3138
74670000
1.15
BIBLIOGRAPHY
www.scribd.com
www.wiki.com
www.bseindia.com
www.ultimatestockportfolio.com