Main Features of Informal Texts (Spoken and Written):

Slang terms
Colloquialisms
Phrasal verbs (verb + preposition)
Contractions
Abbreviations/Acronyms/Initialisms
Ellipsis
Swearing/colourful language
Discourse particles (like, you know)
Interrogative tags
Diminutives
Simple and compound sentence structure lack of
complex/compound-complex sentences
Inference
Interrogative sentence types
Non-standard orthography
Capitalisation/Bolding/Italics
Exclamation marks
Features of spoken discourse
The use of deictic expressions
The use of personal pronouns (e.g. I, We)
The use of active sentence structure as opposed to passive
Beginning a sentence with a conjunction
Emoticons
Neologisms
Idioms
Assimilation
Elision
Reduction
Shortenings