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PTO vs. PTA: What's the
Difference?
The vast majority of parent-
teacher groups are actually
independents rather than
~ formally affiliated PTAs.
y A by Tim Sullivan
EN
G-STOCKSTUDIO/THINKSTOCK
(Editor's Note: This feature story was first published in August 2000 and some relatively immaterial
references may be out of date. For example, the National PTA has moved its headquarters from
Chicago to Alexandria, Va. For PTO Today’s most updated information on the differences, please visit
our PTO vs. PTA: Differences at a Glance (/pto-vs-pta-differences-at-a-glance) page.)
twas perhaps the loudest reaction on the first day of the 2000 National PTA convention in Chicago.
illinois Superintendent of Schools Dr. Glenn McGee remembered a day earlier in his career when he
made the mistake of referring to parent groups as PTOs.
Almost on cue, the crowd of 1,500 or so PTAers roared their disapproval. Loud boos echoed through
the cavernous meeting hall. He may as well have said that he hated the Cubs, the White Sox, the Bulls,
and the Bears.
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Why the strong emotions? Are PTOs hurting kids or doing something wrong? While no PTA defenders
go that far, there is a subtle but undeniable implication in PTA circles that those independent groups
that aren't part of the PTA are in some way choosing to abandon the cause of children.
It's a debate that has smoldered quietly for decades but that seems to be burning with renewed vigor
in recent years. Now more than ever, the National PTAs at a crossroads, and the debate over its
future and the direction taken by thousands of individual school parent groups has heated up.
For some groups, the PTO vs. PTA debate is simply a matter of dollars and cents—either "We don't
want to send any money out of our school" or "Are we getting enough service for the money we send
out of our school?" For others, though, the debate takes on a significantly increased importance. If we
don't speak for all children, then who will? the PTA's most loyal defenders often ask.
Independence vs. Affiliation
The technical differences between a PTA and a PTO are fairly simple. The National PTA is a formal
membership organization headquartered in Chicago with a 105-year history of working for children.
Local groups that choose to belong to the PTA must pay dues to the state and national organizations
and abide by state and national group rules. In return, they get member benefits, and they get a voice
in the operations of the larger organization. The National PTA maintains a Washington, D.C., lobbying
office, and most state PTAs advocate at their respective state capitals, as well. The PTA carefully
protects its name, so that in theory only dues-paying members of the group can call themselves a
PTA,
PTO, on the other hand, is a more generic term. It generally represents the thousands of groups that
choose to remain independent of the PTA. The acronym PTO is the most popular name, but other
common monikers include PCC, PTG, and HSA. These are most often single-school groups that
operate under their own bylaws and by and large concern themselves with the goings-on at their
building or in their town only.
For years, the debate has been exceedingly simple to frame. Do we want to be part of something
larger and spend our group dollars outside of our school? Or do we want to focus exclusively on
improving and creating community at our school? Since the PTA was the only formal national school
parent group, the decision was often PTA or not PTA.
Even in just those terms, the PTA has been losing significant membership. From a record high of 12.1
million members in 1962, PTA membership dropped to just over 5 million in the early 1980s. Today,
PTA membership stands at about 5.8 million, despite record-high school enrollments. More than 52
million students are enrolled in America's K-12 schools.
The Massachusetts PTA's experience is telling. "Back in the 1960s, we had over 100,000 members,”
recalled Massachusetts PTA Treasurer and past President Barbara Bailey in a 1999 interview. "There
are just over 20,000 members now in 126 local units." Ten years later, the Mass PTA is down to
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approximately 120 units and 18,000 members.
Parent group leaders from around the country seem to be voting resoundingly with their feet; they're
content to work independently at their own schools without the strictures (and dues) associated with
formal PTA membership.
"We can't get enough people to come to our meetings anyway, let alone charging them to be
members," observes Sue Walter, a PTO president in London, Ky., echoing the most common
objection to PTA membership.
Despite its national profile and terrific name recognition, the National PTA actually has units in fewer
than 25 percent of America's K-8 schools. While there is no highly accurate count of PTO groups
(because independent PTOs do not have to report into one central structure), conservative estimates
put the count of PTO/independent groups at well more than double that of PTA units.
PTA Membership at a Glance
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Click here for a larger view and more detailed information. (/images/articles/USA_PTA_large.gif)
APTA History
After 100-plus years, the PTA name has certainly achieved a high degree of recognition.
In fact, Dr. McGee's reported slip of the tongue was very unusual. For the vast majority of Americans,
the term "school parent group" goes hand in hand with the term "PTA," and it's most often "PTO"
that is met with quizzical stares. When Tom T. Hall wrote his chart-topping song, it was "Harper Valley
PTA." The movie and TV series of the same name cemented the impression further. Like Kleenex and
Band-Aid, the PTA name is often used universally, while the actual numbers tell a different story.
Since its inception in 1897, when Alice McLellan Birney and Phoebe Apperson Hearst started the
National Congress of Mothers, the National PTA has spoken out on issues relating to child welfare.
PTA support played a role in instituting school lunch and inoculation programs. Even today, the PTA's
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lobbying branch in Washington, D.C,, is actively involved in working against school vouchers and
fighting for increased federal education funding.
Because PTA is the only national school-parent membership organization, PTA representatives are
often used as the default spokespeople for parents in education debates. In March 2008, for example,
PTA CEO Byron Garrett provided testimony at a Congressional hearing on federal school lunch
nutrition standards.
And National PTA maintains a high profile. The new century has seen the group spending more time
(and money) than ever on national public relations efforts. A paid advertising campaign earlier this
decade garnered a good deal of attention. More recently, the PTA has benefited from Ad Council
support for a national print, TV, and radio parent involvement ad campaign. Additionally, several
celebrities have signed on with PTA as PTA "Ambassadors for Youth." (Well-known NASCAR driver Carl
Edwards was among them, although he no longer participates.)
Interestingly, PTA membership numbers nationally have dropped since these campaigns kicked off.
‘Ata more basic level, the group certainly provides a host of resources to affiliated groups that want to
take advantage. From a carefully crafted Reflections arts campaign that PTA schools can take part in
to state and national resource manuals (virtual how-to books on running a parent group) and an
active website, PTA member groups are offered many benefits in exchange for group dues.
The Rise of PTOs
Obviously, the trouble for the National PTA is not evidenced in its long list of high-profile affiliations.
Instead, the problem is at the local level, where groups struggle to justify the rising expense and
sometimes-questionable practical benefits of belonging to the PTA.
The average local PTA forwards nearly $1,000 to its county, state, and national organizations in dues
alone. Increasingly, groups are looking at those dollars in terms of what the money could buy for the
local school—an extra field trip, perhaps, or maybe a new color printer for each grade. Other groups
would prefer to charge no dues (not an option for PTAs), preferring instead to consider all parents
automatic members of the parent group at their children's school. While PTA leaders are quick to
point out that many parent group purchases should actually be part of a school budget, local parent
groups—both PTAs and PTOs—often step in and provide extras for their schools when school budgets
run dry. When measured in purely economic (cost-benefit) terms, local groups often ask, "Are we
getting enough value for the hundreds of dollars we pay in dues?"
"Our dues are $5 per member," points out Sue Greenleaf of the Norris Road PTO in Tyngsboro, Mass.
“We use that money for buses for field trips and all kinds of other things. If we had to send half our
dues to the PTA, we'd have to do a lot more fundraising, For what we use the funds for, | don't see
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how the PTA can help us in our individual school.”
That math only becomes more difficult as PTA dues increase. National PTA per-member dues
increased again in the summer of 2011 to $2.25 per member, up from the $1.75 per member dues that
had been in effect since 2002. States (and sometimes PTA county councils, too) also charge per-
member dues, ranging from a couple of dollars all the way up to $7 per member in Oregon.
The 21st Century PTA
While some PTAers see the membership decline as cause for concern, National PTA leaders are
actually moving in a different direction. A recently completed long-term strategic plan has PTA
leaders focused on maintaining a core group of parent leaders committed to the PTA agenda,
according to former PTA Director of Public Relations Patty Yoxall. It's a wholesale shift from a
philosophy of wanting all parent groups to associate with the PTA.
“If we get a bit more focused, people may leave us," says Yoxall. "We want people who are committed
to this agenda, and if they're not, that's fine. Go be a PTO and have a nice life."
Yoxall talks of a PTA in which every member is a trained advocate for children. She speaks of a PTA
down the road that is the voice for families and for children. The PTA's wide-ranging advertising
campaign has been a first step in this effort. Creating a new leadership structure—through a
reshuffling of its board, through the creation of a highly paid CEO position for the group, and through
a broad expansion of headquarters staff and payroll—is another move aimed at repositioning the PTA
as an important player with a voice in national issues. Critics say it's an expensive and risky bet on the
future of the PTA.
It's here, in the debate over what the PTA voice should say, that the PTO vs. PTA argument has
become most heated in recent years, The PTA takes strong public stands on some controversial
issues (opposing school vouchers and supporting a gay/lesbian PTA unit, for example), and those
stances have led some groups to disassociate from the PTA. Headlines in Utah—a heavily PTA state
where PTA political stances have only recently come under scrutiny—have highlighted groups
choosing to leave the PTA rather than support locally unpopular political stances. While the PTA says
that its political role is central to its mission and has been for more than a century, many local units
don't see the value.
Other critics say that the general PTA membership is unaware of the PTA's major political bent. "One
of the basic problems with the PTA is that the membership is not aware of what the lobbying efforts
are," says Charlene Haar, author of The Politics of the PTA, a carefully researched look into PTA past
and present. The parent members who are financing the organization are unaware of the lobbying
agenda at the state and national level. Most PTA policy stances are voted on at the group's annual
convention each June. Typically, fewer than 1,000 PTA members—of more than 5.7 million members
nationwide—are certified to vote at that convention.
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Societal shifts have played a part in the changing role of the PTA. Not long ago, the PTA could
rightfully claim to be the only provider of parent group resources. If you wanted information on
running a group or fundraising or Robert's Rules of Order, or if you wanted materials on Attention
Deficit Disorder (ADD) or bus safety or school bullying, the PTA was a valued clearinghouse. Today,
with the advent of round-the-clock communication and the spread of the Internet, that PTA role takes
on far less importance. There are dozens of sites on the web focused specifically on parent
involvement, fundraising, or playgrounds. Want ADD info? Why not try www.chadd.org,
(http://www.chadd.org)?
PTOs No Longer Alone
Even one of the PTA's most common selling points—"A PTO is not part of a national or state
organization and therefore doesn't have a network to get information from" is the common refrain on
most state PTA websites—is less true today than ever before. Since the establishment in 1999 of PTO.
Today Inc., a company focused on providing resources and services to parent-teacher groups, all
parent groups now have access to the types of services once available only to PTAs. With a print
magazine, an active website, a series of training events and conferences across the country, anda
host of programs and tools designed specifically to help PTO and PTA leaders, PTO Today has
established itself as a valuable resource for all parent groups.
Much as PTA officials are often looked to by national media for input on parent and parent
involvement issues, PTO Today has quickly assumed a similar role. PTO Today experts and PTO
Today parent involvement content have appeared on national and local television and radio and in
newspapers around the country, including USA Today, Newsweek, the New York Times, the Los
‘Angeles Times, the Boston Globe, Child magazine, Martha Stewart Kids, and many more.
Similarly, the company's recent partnerships with consumer marketers like Symantec, Target, Tide,
Best Buy, and more have made additional resources available (for free) to all PTOs and PTAs.
The vast majority of PTO Today's services are available and used by both PTOs and PTAs alike. At one
time, it was thought that groups leaving the PTA desired isolation, but the strong grassroots response
to PTO Today's offerings suggests that perhaps those groups were simply looking for a different
model of assistance. Where once the only practical way for a parent group to get liability insurance or
to attend a parent group training event was to affiliate with the PTA, now PTO Today offers more
cafeteria-style access to insurance, conferences, and more, Groups can now rather easily compare
the benefits and costs of PTA affiliation to the costs and benefits or remaining independent and make
their own eyes-open decision on which model works best for them.
Now, more than ever, it seems that the PTA cannot be—nor does it need to be—everything to
everybody.
The Years Ahead
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Moving forward, PTA critic Haar and PTA spokeswoman Yoxall actually seem to have compatible
hopes for the future of the PTA. Haar works toward a day when all PTA members know what is going
on. If they then choose to be members, fine. But they should at least be informed. Yoxall similarly sees
a PTA that says, "Instead of ‘We want all groups,’ maybe 'We want the groups that buy in.'"
Despite the ever-louder talk of differences and division, two important facts remain. Nearly all K-8
schools still have active parent groups, and nearly all active parent groups work toward the same
goal: strong, nurturing schools. Even PTA-afiliated parent groups, which are part of the larger “all
children" philosophy, spend the vast majority of their time working to improve their single school.
“When it really comes down to it, all of the groups do the same things," notes the Massachusetts
PTA's Bailey. And Haar points out that the decline in PTA rolls doesn't represent a lack of parent
involvement because where there is not a PTA, there is a PTO or another parent group.
There's little doubt that the PTA will continue to play an important part in the parent group world in
years to come. There's equally little doubt that its future role will be different from the one it has held
in the past. National PTA membership is down nearly 7 million members from its peak in the 1960s
and down nearly 1 million members in the past decade alone. With more resource options available
for parent groups (and parents) today, that trend is likely to continue.
But no matter what the numbers, PTOs and PTAs are more alike than they are different. Put 1,000
PTAers in a room with 1,000 PTOers and you wouldn't be able to tell them apart (and, no, you
wouldn't need to issue boxing gloves). Committed, generous volunteers are the common
denominator. As long as those volunteers continue to support their schools—through a PTO, a PTA, or
any other mechanism—then children, all children, will be the winners.
Add your 2 cents to the PTO vs. PTA discussion. (/boards/pto-v-pta/)
For the National PTA’s take on these same issues, check out their “differences” page here
(http://www. pta.org/content.cfm?ltemNumber=1306).
PTO and PTA Election Guide Tax Court Rules on Common. Know Your Group's Legal Status
Upto-today- Fundraising Practice (/pto- (/pto-today-
articles/article/5985-pto-and- today-articles/article/1398-tax- articles/article/1364-know-
pta-election-guide) court-rules-on-common- your-groups-legal-status)
fundraising-practice)
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