Avengers 2 It contains the standard poster features including, the logo, use of star names, release date and producer/director. The colours in this poster are quite dull and dark which connotes strength and authority however the dark colours also connote that something bad could happen. The symbol/logo is shown on the poster instead of the title, this shows you would need fore- knowledge to decode it. The main figures of this poster include the background and the characters. These are presented to us photographically. This means that the photos were taken but then graphically added on to the background. The age rating for this film is a 12. However, the intended audience can Tange between any age for those who enjoy super hero movies. Action/Adventure is the main genre of the film. Chris Hemsworth, Robert Downey Jr, Chris Evans, Scarlett Johansson, Samuel L Jackson and the rest are used as unique selling points as they are popular, been in many films and are attractive. However, in the poster there are no reviews from film cri- tiques or reporters. This could suggest the film isn’t good enough to write about and people shouldn't watch it. We think it is a good poster as it shows the characters and the way they are presented with the background suggests part of the storyline and the ac- tion/adventure that will happen in the actual film. It kind of communicates with the audience effectively as we it doesn’t give too much of the plot line away, but it gives an initial impression on what may happen in the film.