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ISSUES IN MARKETING

(MKT658)

Issues In Film
Presenter
s:
Beran
dah ak
Ungga
t

Evie
Michell
e
Lamun

Jailani
Borhan
uddin

Norha
ziah
binti
Rambl
i

Nuur
Arief
bin
Hj
Sulaima

INTRODUCTION
WHAT IS EMERGING TREND?
Topic area that is growing in interest
and utility over time. Experiencing rapid
growth and industrialization, with some
characteristics of a developed market.
For example, Extensible Markup
Language (XML) emerged as a trend in
the mid 1990s.

What is a FILM??
Afilm,alsocalledamovieormotionpicture,isaseriesofstill

imageswhich,whenshownonascreen,createstheillusionof
movingimagesduetothephilphenomenon.
Thisopticalillusioncausestheaudiencetoperceive
continuousmotionbetweenseparateobjectsviewedrapidlyin
succession.

(MaxWertheimer,
1912)

TYPES OF
FILM

Crime and
Gangster

Thriller

Comedy

Action

Horror

Adventure

Science Fiction

Romance

Musical

ISSUES

Product Piracy
Human Behavior
Human
Apperances

RECOMMENDATIONS
Allow Customers To Pay
What They Want To Pay For
Parents Should Always
Monitor Their Children
Censorship by the
Government

Conclusion
The film had a big influence on
society

The film should have the responsibility of


being guided by the ultimate goal of why
the issues raised in the film and what will
be the final solution to gain favor from the
audience.

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