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The Illusionists Live From Broadway

Promotion Proposal
Event date: October 23 25
Location: Civic center of Greater Des Moines
Contact information
DSM PA: Matt Spangler, e-mail:
matts@DesMoinesPerformingArts.org
Phone: 515-246-2366
Cumulus Media: Elizabeth Stewart, e-mail:
Elizabeth.Stewart@cumulus.com
Phone: 515-331-9200
Concept:
Purpose:
Engage with audience
Get stations name out there
Raise audience and publics interest with the show
Get peoples awareness of the Des Moines Performing Arts
Promo on air stations:
KHKI
KJJY
KGGO
Promotion ideas:
I. Private party
1. Partner with a local bar
2. Work with magicians
3. Catering, drinking
II. Video Contest (Magic/tricks) 90s
III. 5K Race
1. Dress up
2. Costume winner
3. Bunny
4. Sponsor: Complete Nutrition
IV. Submit abstract art
1. Instgram (whoever get the most likes win the tickets)
V. Mystery novel on air
VI. Waterpark Float Beyond Reality
VII. Each day air a tribute to each one of the magicians

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