NEW YORK, NY - FEBRUARY 23, 2010 - THE FUTURE OF PUBLISHING BEGINS

WITH OffTheBookshelf.com, AN ONLINE COMMUNITY FOR INDEPENDENT WRITERS

TO PUBLISH AND SELL THEIR WORK.

GREAT AMERICAN AUTHOR CONTEST JUMP STARTS LAUNCH. AUTHORS ENTER FOR
THE CHANCE TO HAVE THEIR BOOK FEATURED IN AN UPCOMING TELEVISION
COMMERCIAL.

OffTheBookshelf.com was created for authors, by authors to give exposure to the large
population of unpublished writers who are seeking an alternative to the traditional
publishing model. As a free social network, OffTheBookshelf.com is a one-stop shop for
everything a writer needs to publish a book: assistance with copyrights, editing,
proofreading, marketing and publicity tools, and cover art creation.
With OffTheBookshelf.com writers can offer their work as ebooks, audiobooks and print-on-
demand paperback copies. Members can set up an online bookstore, sell books at the
price they choose, and connect with like-minded writers. And OffTheBookshelf.com offers
the most compelling publishing fees in the industry.

OffTheBookshelf.com was founded by Scott Weisenthal, a veteran NBC television, agency

and web copywriter and author himself. He has won numerous awards for his work, and is
highlighted in Essentials of Marketing, a college textbook published by McGraw-Hill. Scott
has experience firsthand with the complexities of getting his work published and wanted to
create a community where authors could work with each other to get their work out and
hone their craft.

As Scott says, "We wanted to create a social network, where authors could easily monetize
their life's work and not have to pay ridiculous fees. As we developed the site, we knew we
couldn't just focus on the writer, so we set up the site to also feed readers' sense of
discovery. This, as well as our marketing initiatives, will give authors the best possible
exposure."

The GREAT AMERICAN AUTHOR contest provides a huge opportunity for three authors to
have their books featured in an upcoming OffTheBookshelf.com television commercial. For
more details, log on to OffTheBookshelf.com.