Zara is a Spanish clothing and accessories retailer known for its rapid response to fashion trends. The case study examines Zara's business model and competitive advantages, including vertical integration, use of technology, and a unique supply chain that allows Zara to deliver new designs to stores within two weeks.
Zara is a Spanish clothing and accessories retailer known for its rapid response to fashion trends. The case study examines Zara's business model and competitive advantages, including vertical integration, use of technology, and a unique supply chain that allows Zara to deliver new designs to stores within two weeks.
Zara is a Spanish clothing and accessories retailer known for its rapid response to fashion trends. The case study examines Zara's business model and competitive advantages, including vertical integration, use of technology, and a unique supply chain that allows Zara to deliver new designs to stores within two weeks.