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Individualism

individualism A cross-cultural value describing the degree to which people in a


culture emphasize independence and personal uniqueness. (Basically tu
akela kaam karna prefere karta hai ya nahi)
Americans and Italians generally exhibit high individualism, whereas
Taiwanese tend to have low individualism.

Collectivism
Collectivism A cross-cultural value describing the degree to which people in a
culture emphasize duty to groups to which people belong and to group harmony.
Americans generally have low collectivism, whereas Italians and Taiwanese
have relatively high collectivism.
(Work is done efficiently in groups)
Power Distance
A cross-cultural value describing the degree to which people in a culture accept
unequal distribution of power in a society. (Your acceptance ke tere boss ko jyada
importance milta hai)
People in India tend to have high power distance, whereas people in Denmark
gener- ally have low power distance.

Uncertainty avoidence
A cross-cultural value describing the degree to which people in a culture tolerate
ambi- guity (low uncertainty avoidance) or feel threatened by ambiguity and
uncertainty (high uncertainty avoidance).
(IF you have the capability of working under ambiguous rules and
regulation)
Uncertainty avoidance tends to be high in Italy and Taiwan and very high in
Japan. It is generally low in Denmark.

Achievement orientation
A cross-cultural value describing the degree to which people in a culture
emphasize competitive versus cooperative relations with other people. (low
matlab competitive environment nahi hai, high achievement orientation
(matlab cutthroat competition, success ke peeche bhago)
in Sweden, Norway, and Denmark score very low on achievement orientation.
In contrast, very high achievement orientation scores have been reported in
Japan and Hungary, with fairly high scores in the United States and Italy.

Country

Indi

Collect

Power
dist

Uncerta Achieve
in
orientat
Avoiden ion
ce

US

High

Low

Med Low

Med High

India
Japan

MH
MH

M
L

Medium
Low
H
M

MH
H

MH
H

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