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Savannah West

Justification for building 216 unit


apartment

Planned city- Savannah


Increase in the population has been mostly in age group 2034, with income range $12000-$20000

Decreasing house hold size

Little or no multi family construction

Increasing employment rate

Declining vacancy rates from 7% in 1972 to 5% in 1974 to


4% in 1976

Risk and rewards

Developer

Risks:

Subcontractors were inexperienced and undercapitalised.

Expected competition

$1,72,000- 11.8 acre tract land

Rewards:

Appraised expected market value of $4 millions

Chemical bank

Risks:

Credibility of Empire savings Bank

Rewards

Chance to expand direct credit in South Atlantic


region
Welshs outstanding marketing ability

Financial assumption

The monthly per square foot rent considered for gross


income calculation is in the upper range of the
comparables.

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