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Oracle Applications Strategy COMPLETE CHOICE

Siebel Customer Relationship Management
Vishakha Mittal - Solution Consultant- CRM
16th Sept 2011

Safe Harbor Statement

The following is intended to outline our general product
direction. It is intended for information purposes only,
and may not be incorporated into any contract. It is not
a commitment to deliver any material, code, or
functionality, and should not be relied upon in making
purchasing decision. The development, release, and
timing of any features or functionality described for
Oracles products remains at the sole discretion of
Oracle.

Oracle Siebel CRM

Enterprise Segment

Did You Know?

Majority of Indias mobile services providers Airtel,

Vodafone, Aircel, IDEA use Oracle/Siebel CRM to serve
their customers
Tata Motors & Hero Honda Indias biggest automobile
companies serves its Customers/Dealers on Siebel CRM
Bajaj Electricals Indias largest appliances company
enables sales using Siebel CRM
Bayer, Glaxo & MSD global/Indian pharmaceutical
company manage medical sales on Siebel CRM
TCS India largest IT services exporter enables sales &
marketing with Siebel CRM
Kotak ,Bank of Baroda, NIA, NIC financial services
institutions manages customers on Siebel CRM

Oracle Siebel CRM

COMPLETE CHOICE FOR EXISTING & NEW CUSTOMERS
1. Industry Solutions Sets
2. Upgrade To New Release

Complete Choice

Solutions
Oracle Siebel CRM
Suite
Family
Module
Integrations

Upgrade 8.x

The Siebel CRM Ecosystem

Customer

Direct
Mail

Call
Center

Customer Acquisition &

Retention

Web/
eMail

Field
Sales

Sales Force
Effectiveness

Partners

Customer Order
Management

Retail

Segment
and
Targeting

Field
Sales

Product
Lifecycle
Mgmt

Order
Lifecycle
Mgmt

Marketing
Execution

Customer
Retention

Incentive
Comp

Pricing
Mgmt

Common
Product
Catalog

POS/
ATMs

Retail
Stores

Customer-Driven
Service
Customer
Self
Service
Customer
Service

Call
Center

Trouble
Mgmt

Bills &
Stmts

Wireless

Field
Service

Partner
Management
Partner
Lifecycle
Mgmt
Channel
Sales and
Support

Enterprise Analytics Platform

Consolidated Customer Information

Enterprise
Data Sources

Order
Siebel

Billing

HR

Transactional

ERP

Industry Specific CRM Solution

SOLUTION SETS

Communications , Media & Energy

Oracle / Siebel CRM Customers

Automotive
Oracle / Siebel CRM Customers

Centralized Dealer Management System

Visibility in to Dealer Operations
Sales, Service, Vehicle & Spares Inventory, Analytics

Dealer Org Structure, User Management & India Localizations

Showroom log
Process standardization across dealers

Dealer Analytics
Collaborative sales

Banking & Insurance

Oracle / Siebel CRM Customers

Siebel Branch Sales and Service

Sales
Account Opening
Service
Relationship Management
Marketing & Analytics
Siebel Insurance
Intelligence Driven Marketing
New Business Acquisition
Distribution Management
Customer Care
Claims Processing

Consumer Goods
Oracle / Siebel CRM Customers

Trade & Promotion Management

Dealer On-Boarding & Profile Maintenance
Dealer Stock Visibility

Service : Call Center, Field Service through franchisees

Retail Execution : Handheld Order Booking, Stock Check etc

Life Science
Oracle / Siebel CRM Customers

1 Plan the Day

2 Visit a
Customer
Site

7 Sync Records
& Content

6 Complete
Call Report

5 Deliver Full
Detail
Presentation

3 Setup a
Sample
Drop

4 Get Sample
Signature

Professional Services
Oracle / Siebel CRM Customers

Complete Choice

Solutions
Oracle Siebel CRM
Suite
Family
Module
Integrations

Upgrade 8.x
Gain Greater Business Value
Lower Costs
Reduce Time to Value

Why Are Customers Upgrading to Siebel 8?

GAIN GREATER BUSINESS VALUE

LOWER COSTS

REDUCE TIME TO VALUE

___________________________
SIEBEL 8

Gain Greater Business Value

Increase Employee Productivity

Quickly retrieve and update
information at point of contact
Access CRM data offline
Increase user adoption

Reduce navigational
complexity
Easily pause and resume
tasks.
Increase user efficiency and
reduce errors

CRM Desktop & Mobile Sales Assistant, Task Based UI

Know Your Business

Analyze effectiveness of pricing
strategies

Identify the most profitable

customers
Ensure loyalty of most profitable
customers

Embedded CRM Analytics

Marketing, Sales, Service, Partner, Loyalty

Know Your Customer Better

Segment customers by value
and needs
Deliver relevant, differentiated
experiences at every interaction
Offer personalized incentives to
drive desired behavior

Siebel Loyalty

Lower Costs
Installation,Configuration,Operations,Upgrades,Performance,Testing,Integration

Minimize the need for

Customizations
Build Once, Access
Anywhere M/E/G

Automate manual
processes and
minimize downtime

Simplify Integrations
(enhanced web
services ,prebuilt PIP)

Leverage
virtualization benefits

Empower business
users to create
business rules (OPA)

Improve Operations
Scalability

Guide users through

key task flows
Access information
through familiar apps.

Minimize training
needs

Value Added in 8.X

Industry, Innovation, Insight and Integration
Release Summary

3 Releases since 2006

14 New Products
955 New Features
9 Industry-Specific
Solutions

Siebel 8.0 (2007)

Siebel 8.1.1 (2008)
Siebel 8.2 Public Sector (2010)

Deep Industry

Public Sector Social Services

Consumer Packaged Goods Trade Promotions
Deeper Loyalty for Travel & Transportation and Retail
CRM Offline Client and PCD or Life Sciences
Financial Services Order Management
Communications Order to Activate AIA
High Tech Service Transformation
Warranty Management
Enhanced B2C and B2B Telecom EBPP & Analytics

Continued
Innovation

Mobile Sales Assistant

CRM Desktop (Outlook)
Sales on the Go
Gadgets
UCM Data Governance Manager

Insight

More investment in Industry Insights

Predictive Analytics with RTD and IOG

Integration

Communications: Siebel to OSM and Portal

High Tech: Siebel to EBS for Quote to Cash
CPG: Siebel to Demantra and EBS
Life Sciences: Siebel to Clinical Trials

Reduce Time To Value

Package
Deploy
Activate
Recover
Leverage graphical
tools
Reduce scripting
needs
Decrease testing and
maintenance time

Application
Deployment Manager

Replace complex
scripts with simple
business rules
Create rules using
natural language
Create reports easily
with Microsoft Word or
Excel

Oracle Policy Automation

Oracle BI Publisher

What Companies are Achieving with Siebel 8.x

Verizon Business
Upgrade from 7.5 to 8.0 in 8 months
Increased overall performance by
90%

Hewlett Packard
Upgraded 35,000 users in 9 months
Improved pipeline health by 257%

McAfee

Support 3,000 internal users and

200,000 external users

City of Sacramento
Decreased total cost-per-call by 50%
Reduced labor costs by $700,000

BNY Mellon
Achieved 38% of wins from crosssells
Increased sales productivity by 5%

Centers for Medicare & Medicaid

Services
Upgrade completed in 6 months
Task based UI, web services, support,
reduced deployment costs

Farmers Insurance Group

Provided business users with
increased control over day-today activities

Starwood Hotels and Resorts

Improved ability to deliver leads
globally in a single unified business
process

Summary : Complete Choice

New & Existing
Customers

Existing Customers

Solutions

Upgrade 8.x

Oracle Siebel CRM

Marketing & Loyalty
Sales & Order
Service
Partner

Gain Greater Business Value

Lower Costs
Reduce Time to Value

Thank You
Questions / Feedback

Ready To Discuss
vishakha.mittal@Oracle.com