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Sample Survey Questions, Answers and Tips
Sample Survey Questions, Answers and Tips
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Contents
Customer Satisfaction
Event Planning
10
Membership Satisfaction
13
Newsletter Satisfaction
15
Website Satisfaction
17
Product Reviews
19
19
21
Customer Satisfaction
Questions to Ask
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
5 years or more
Single-select
multiple choice
Every day
Every week
Every 2 - 3 weeks
Every month
Every 2 - 3 months
Every 4 - 6 months
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Suggested
Question Type
Additional Suggestions
Rate items on a
scale
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Open-ended text
Customer service
Professionalism
Customers needs
Sales staff
Price
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
Single-select
multiple choice
Younger than 18
18 - 24
25 - 34
35 - 44
45 - 54
55 - 64
65 or older
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
Single-select
multiple choice
Single-select
multiple choice
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Suggested
Question Type
Additional Suggestions
Rate items on a
scale
Very Poor
Poor
Fair
Good
Very Good
Single-select
multiple choice
Single-select
multiple choice
Single-select
multiple choice
Responsiveness
Professionalism
Politeness
10 minutes or over
30 minutes or more
Next day
Once
Twice
Three times
Suggested
Question Type
Additional Suggestions
Open-ended text
Questions to Ask
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
Rate items on a
scale
Matched expectations
Very Dissatisfied
Somewhat Dissatisfied
Neutral
Somewhat Satisfied
Very Satisfied
Open-ended text
Delivery of service
Methods of communication
Quality of support
Price
Post-service follow-up
Suggested
Question Type
Additional Suggestions
How long did you use our service before you cancelled it?
Single-select
multiple choice
5 years or more
Better price
Event Planning
Questions to Ask
Suggested
Question Type
Additional Suggestions
Cost
Availability of parking
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
OR
Multi-select multiple choice
To help us pick a convenient
location, please enter your
zip code.
Open-ended text
Single-select
multiple choice
Single-select
multiple choice
OR
Multi-select multiple choice
Single-select
multiple choice
Single-select
multiple choice
Questions to Ask
Suggested
Question Type
Additional Suggestions
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Suggested
Question Type
Additional Suggestions
Rate items on a
scale
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Cost
Location
Exhibits/sessions
Length of event
Topic/theme
Single-select
multiple choice
For networking
Business network
Membership announcement
Through a friend
On the internet
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
Open-ended text
Single-select
multiple choice
Single-select
multiple choice
Open-ended text
Word of mouth
Website
Direct mail
Email message
Flyer
A little long
Just right
A little short
Very expensive
Somewhat expensive
Priced right
Somewhat inexpensive
Very inexpensive
Membership Satisfaction
Questions to Ask
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
Single-select
multiple choice
Single-select
multiple choice
5 years or more
Networking opportunities
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
Suggested
Question Type
Additional Suggestions
Rate items on a
scale
Very infrequently
Infrequently
Frequently
Very frequently
Do not use
Rate items on a
scale
Newsletter
Discounts to events
Access to research
The benefits will vary according to your organization but would be the same as those in the
How often do you use the following benefits?
question above. The rating scale might include:
Very Unsatisfied
Somewhat Unsatisfied
Neutral
Somewhat Satisfied
Very Satisfied
Rank items
Open-ended text
Newsletter Satisfaction
Questions to Ask
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
Rate items on a
scale
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Always
Frequently
Sometimes
Rarely
Never
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Length
Content
Layout
Images
Color
Very relevant
Somewhat relevant
Suggested
Question Type
Additional Suggestions
News
Calendar of Events
Industry Trends
Featured Article
Quick Links
Open-ended text
Single-select
multiple choice
Single-select
multiple choice
Single-select
multiple choice
Single-select
multiple choice
Website Satisfaction
Questions to Ask
Suggested
Question Type
Additional Suggestions
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Friend/colleague
Company materials
Google search
Yahoo search
Single-select
multiple choice
Single-select
multiple choice
Product purchase
To find calendar/schedule
Daily
Weekly
Monthly
Quarterly
Annually
Suggested
Question Type
Additional Suggestions
Rate items on a
scale
Very satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Very dissatisfied
Ease of navigation
Freshness of content
Accuracy of information
Quality of content
Quantity of content
Layout/design
Customer support
Single-select
multiple choice
Open-ended text
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
Product Reviews
Questions to Ask
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
Open-ended text
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
5 years or more
Answer choices will vary based on the products/services you offer. Be sure to include an
Other choice.
Single-select
multiple choice
Every day
Every week
Every 2 - 3 weeks
Every month
Every 2 - 3 months
Every 4 - 6 months
Suggested
Question Type
Additional Suggestions
Rate items on a
scale
Very important
Somewhat important
Neutral
Somewhat important
Very important
Pricing
Ease of use
Quality of products/services
Store location
Single-select
multiple choice
Single-select
multiple choice
Single-select
multiple choice
Single-select
multiple choice
Younger than 18
18 - 24
25 - 34
35 - 44
45 - 54
55 - 64
65 or older
Suggested
Question Type
Additional Suggestions
Single-select
multiple choice
Open-ended text
OR Single-select
multiple choice
Open-ended text
OR
Depends if you already have competitive differences youve tried to message. See previous
suggestion.
Open-ended text
OR
Open-ended text
OR
Open-ended text
Is there an unaddressed
need that we should focus
on? If Yes, what is it?
Single-select
multiple choice