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Rock Sound Media Pack
Rock Sound Media Pack
IN ROCK SOUND?
Totally and fiercely independent, Rock Sound has
been the voice of credibility in the rock scene for over
12 years.
Rock Sounds audience has a median age of 21,
providing you with the perfect opportunity to tap
directly into the highly elusive and lucrative youth
lifestyle market. Ideal for your messages whether
you work in the music, fashion, gaming, film or
technology sectors.
Rock Sound readers spend more than 210 million
each year on music and attending gigs.*
editorial
profile:
Rock Sound provides its partners unique opportunities
to reach the vibrant, savvy and fast-moving new music
and youth lifestyle markets.
In a hugely competitive market, Rock Sound has
thrived for over 12 years because we provide exactly
what music fans want: immediate and meaningful
access to the best new bands and the biggest names
on the scene alike. We were first to cover the likes of
Paramore, Lostprophets, My Chemical Romance and
hundreds more, and weve cemented our reputation
on creating rather than following trends.
As the UKs leading independent rock title, Rock
Sound has built up an unparalleled level of trust and
credibility among our audience. And as were the
most forward-thinking music title on the market, our
brand expansions the annual Rock Sound Riot and
Exposure tours, one-off Rock Sound Presents shows,
festival sponsorships, podcast and a burgeoning video
production unit are embedded into all aspects of our
audiences lives. However they consume music and all
its related offshoots, were there first.
Contacts
Ben Crudgington
tel: 020 7877 8776
Editor
ben.patashnik@rocksound.tv
Ben Patashnik
tel: 020 7877 8772
Publisher
patrick.napier@rocksound.tv
Patrick Napier
tel: 020 7877 8779
AUDIENCE:
Unique users on rocksound.tv have exploded 500%
in 24 months, aided by our feverishly busy social
networks current reach: over 150k+ across Facebook,
Twitter, Tumblr and Instagram which is testament to
the fact were achieving even more
cut-through in a crowded marketplace.
We Are Young
59% female, 72% aged 15-24
WE BUY MUSIC
In total, our audience spend over 210 million*
a year on music and attending gigs.
WE LOVE FASHION
Rock Sound readers spend 245 million*
a year on fashion
Rock Sounds my
personal favourite
music magazine.
Theyve always focused
a lot more on the music,
not the gossip.
Oli Sykes,
Bring Me The Horizon
WE ARE INFLUENTIAL
78% of our audience use Rock Sound to discover
new music & trends. Significantly more than any
other source. And their friends buy based on their
recommendations
Key Facts
Frequency:
Circulation: 14,227
(source ABC JAN - DEC 2011)
Online Rates
728 x 90 Leaderboard
13 CPM
15 CPM
Homepage takeover
1500 PW
Email standalone
70 CPM
25 CPM
30CPM
PRINT RATEs
dps
obc
ifc/ibc
full page
half page
quarter page
3080
2420
2090
1815
990
550
PRINT Dates
Issue
Ad Close On Sale
159 April
06/02 29/02
160 May
05/03
28/03
161 June
02/04
25/04
162 July
30/04
23/05
163 August
28/05
20/06
164 Summer 25/06
18/07
165 September 23/07
15/08
166 October
20/08
12/09
167 November 17/09
10/10
168 December 15/10
07/11
169 January 12/11
05/12
MAGAZINE
BENEFITS OF
INTEGRATED
CAMPAIGNS
WEBSITE
TV & VIDEOS
LIVE EVENTS
PODCAST
Web - Immediacy
NEWSLETTER
ROCK SOUND
TOTAL REACH
> 585,000
PER MONTH
CASE STUDY 1
CASE STUDY 2
CASE STUDY 3