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    Wesley Darling
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    Blink Chapter 2

    Copyright:

    © All Rights Reserved
    Download as PDF or read online from Scribd
    Flag for inappropriate content
    26 views12 pages

    Blink Chapter 2

    Uploaded by

    Wesley Darling
    Blink Chapter 2

    Copyright:

    © All Rights Reserved
    Download as PDF or read online from Scribd
    Flag for inappropriate content
    of 12
    xwo The Locked Door: The Secret Life of Snap Decisions Netlog agi one of he wos top etches «an Nos ng ti begin to nace somthing 8? aires ve watched each In eis eyes ate Trem Mor oven it serve ad i hey Fe cetcond chan, thy ae ido double, re Stade eae woah aways kw when sod Mae sb double A player would tow the POTS ncesand dow hnacketnck ants he wat ‘about to make contact, Braden would blart out “Oh, no, Re lal enough, che ball woul go wie ot ronal it tenes eid sen mae who so gman ox oman, wheter he wa wang se wifey on levbin,orhow wal beknew the pon ah waeaingdcblefass on giro Rusia elim ny il” Braden ye Nor ws ran mer ecky- Lock when youl cin oe coe seeking nae toon ene ach ele oon ° sional tennis player might hit hundreds of serves and double-fault no more than thre or four times. One year, at the big professional eanis tournament at Indian Wells, near Braden’s house in Southern California, he decided to keep track and found he correctly predicted sixteen out of sever teen double faults inthe matches he watched. “For awhile it got so bad that I gor scared,” Braden says. “Ie literally scared me, Iwas getting twenty out of owenty right, and ‘were ing about gpr wh dno neve dbl.” Braden is now inhi seventies. Whew he was young, he was a world-class tennis player, and over the past filey years, he bas coached and counseled and known many of the greatest tennis playersin the history ofthe game, Fei 4 small and irrepressible man with the energy of someone half his age, and if you were total to people in the tenis world, they'd tell you that Vic Braden knows as much about the nuances and subtleties ofthe game as any man alive Ie isa’tsuepsising, then, that Vie Braden should be really good at reading a serve in the blink of an eye. It really sn’ any differen from the ability ofan artexpertto look at the Getty kouros and know, instantly, tht is fake. Something in the way the tennis layers hold them= selves, the way they toss che bal or the fluidity oftheir ‘motion triggers something in his unconscious. He instine- tively picks up che “gis” of a double fal. He thin-lies some pattof the service motion and — blink — he just fenows, But here's the exec much to Braden’s frustration, hhesimply cannot figure out how he knows "What did I see?” he says. “T would lie in bed, chink- ing, How did I do this? T don't know. It drove me crazy. It ECVV ete ego back and go overhe seve in rane Mapes ot Did hey se? Did si er eps id sey afd a Houee e Ot temtng ar es Br PO eel dn concn some Th ee tink nconsios dhe col 3 aig _ Be eon sia ct about he tod oe Sue ca Siow romonr unconscious Sp een ot ey yore Se ee Bu teens. sa ng oie, the DIE sa ne ngs se ess ogee Wee Sapte yore ing en hon sy ae oe concen ‘ier on When Harn ol Horo ad TTS Feo Nromted the Hous ey Seek om a em ae el oo Tim oe oes Bec Ron fe ot hy mee logy Ba me emumerae pel wy ty od to i ghar dedo many cep wo rary and they al doarbe th ao eng Sievert meee ean thy lca Kad of mel 2 sees Ho a no Bayo oe panes csr eps SIO S SiS est of manip se fons fay ans Wn ra etonde tis fkebuer reps boss of srt padoca onto hin, Watch i! DIE Locke oon Here is Hoving onthe art historian Berard Berenson. “{Fe] sometimes dntessd his colleagues with his nab. ity to anulate how he could sees clearly the tiny defects and inconsistencies ina particular work that branded it ther an uninelgent reworking ora fake. In one court «ase in fat, Berenson was able to say only that hs stom ach fle wrong, He had curious ringing in his ears He ‘was stuck by a momentary depression. Or he fle woozy and off balance. Hardy scientific descriptions of how he new he was in the presence of something cooked up ot faked. Buc that’s far ashe was able to go,” Snap judgments and rapid cognition take place behind a locked door Vie Braden tried to look inside that room. He syed up aight, ying igure out whattisin the delivery often serve that primes pment Bue coulda. don’ think wear very goad st deling with the at of that locked door. e's ane thing to acknowledge the enor- mous power of snap judgments and thin slices but quite another to plae our trust something so seemingly myst Fos. “My father wil sit down and give you theories to ex pin why he does this or that” the son of the bllonaie dnvestor George Soros sid. “But Ivemerberscing tas aki and thinking, Atlas half ofthis ie ull mean, you now the reason he changes his posicon onthe market or whatever is because his back sats king him. He literally 0esimoa spasm, andiesthis early warning sign.” lest this part of che reason why George Soros is {0 good atwhathe does heis someone whois avareof the value of the products of his unconscious reasoning. But if you or were to invest our money with Soros, we'd fel ‘ervous ifthe only reason he could ive for adevsion was that his back hurt, A highly succes Zetsit loving snd Harsson. tothe sce eielawy supporting their conclusions. aviv ispossble to know with tnd accept that — sometimes 1. Primed for Action Imagine that Tm a p tome through the doorw frontof you sashectof Sentence test Ready? fot him was worried she always be feom re Florida oranges temperate Tessin he ean, ose opin Po tits and the lawyers beets te sei ‘could provide pages and pages of doa = nk chat appr aan ered we ae to lem 0 improve a0 eaten we make, we need w aceohe ay ‘ie of our ssp amen Meelis ible ying why we kt “werve Beiter off thats re Tay ace aon waledows set fs te and sit down at Frage wie em eal ieee ae Micon enka veld 33 4 6s 06 ° & 9 th Afr she lis “tes THE Loexes Doon 8 ball the throw toss silently shoes give replace old the he observes occasionally people watches be will sweat lonely they sky the seamless geay is should now withdraw forgetful we ves bingo sing play let sunlight makes temperature wrinkle raisins hat seemed straightforward, right? Actually twas’, you finished that test — believe it or not ‘would have walked out of my office and back down the all more slowly than you walked in, With that test, 1 affected the way you behaved. How? Well look back a 1. Scattered throughout Florida," “old are certain words, such lonely,” “gray,” “bingo,” Sh “wrinkle” You thought that I was jase making ys Janguage test. Burin fac, what Iwas also doing was ig the big computer in your brain ~ your adaptive scious ~ think about thestate of being old It dida’t fm the rest of your brsin about its sudden obsession. it took all chis alk of old age so seriously that by the you finished and walked down the corridos, you old. You walked slowly. is test was devised by a very clever psychologist John Bargh. Ie’ an eximple of what is called « experiment, and Bargh and athers have done a yen more fascinating variations of ital of which Hust how much goes on behind that locked door of onscious. For example, on one oocision Bargh and leagues at New York Univesity, Mark Chen snd = x numer cane i sea ae iota Spee ma a Se et cas eater ee wer here so many ilar words hs he Seometdenegns “aut see cco gc argh made sure tha the experimenter vasbusy lockedin ‘afters with someone eoe —a confederate who wt ig. [od ‘doorway tothe ex sc aningin de alway, blocking the doorway tthe pedmenter’s office. Bargh wanted-to-leacn-whether the afte who were primed wairihepoiteswonlsazold ake Teobcipiuenup he conversation betwen the experi pene andthe confederate han shove piel WS the | “ie sods He knew enough about the strange power of Ls erin tel hart wos make ile ear though i ct ould be sgh. asl

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