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area tree ara, ants Datotiesve 2 Padang 2018 aeeet 2 sonar oromiaton 2 oe queens © some Ponte 2 BSN ert + Restete BiningProene 2 Wome = 2 sha geome Pre 2 Seany Pring Press Freraboa © care fro, ee rere graf, wer Ree see ‘apr acer & wee A aftere Par # ur | © Depatent of Pasta, Goverment of sa. Al ft wih ‘epee hy oar on froatonbcee ok ‘ine eps Beti Bachao Beti Padhao (BBBP) Gender composition ofthe human popuiation is one of the base demographic characterstics. which is extremely vital for any meaningfuldemographic analysis. Changes in the said composition largely reflect tha underlying socio ‘economic and cultural pattems of a society i different ‘ways. Sex ratio, defined as the nureber of females per 1000 males in the population, is an important social Indieater to mezsure the extent of prevaling acuity between males and femalesin a sociely ate given point of time, The trend of deciire in te Child Sex Ratio (CSR), in India has been unabated since 1981, The CSR has alarmingly declined from 945 in 1991 to 927 in 2001 ard to 919 in 2011, The issue of dectning Child Sex Ratio is @ ‘major indicator of women cisempawerment as it begins before binh, manifests in gender biased sex seloction & ‘elimination, and continues in various forms of ‘discrimination towards the. gi child after birth in ulling her health, nutrtion and educational needs, Social Construct discrimnating against girls on tne one hand, easy availability, affordabilly and subsequent misuse of ‘lagnostic tooIs cn the other hand, have been critical in Increasing gender- biased sex selection of gis leadirg 10 low Ghia Sex Ratio. ‘As coordinated and convergent efforts are needed to ‘ensure survival, protection and empowerment of the gir hid, Beti Bachao Beti Padhao (BBBP) initiative was amounced by the Goverment for implementation ‘through a national campaign and focused mult sectoral action in 100 selected districts low in CSR, covering all States and UTs. Ministry of Women and Child Development. the nodal ministry for BBBP,, is supported by Ministry of Health and Family Weltare and Ministy of Human Resource Development in this endeavor where the objectives are: 1) Prevention of gender biased sex selective elimination; i) Ensuring sunival & protection of the gil hid i) Ensuring education and partcipation olthe air chi. ‘This would Invowe multisectoral action, multi depaftmental action in the 100 identiied districts to lay focus on strict enforcement of Pre Conception & Pre Natal Diagnostic ‘Techniques Act (PCBPNOT Act), ‘atenton cf girs in secondary schools, avaiabiliy of functional tolets, cepacty-bulding & sensitization of government officials concerned, grassroots functionaries and elected representatives, and promotion of eatly registration of pregnancy, institutional Seliveries and registration of birh registration and ‘eating gender champions at local level. Special emphasis would be laid on reward and recognition of Schools! Panchayat! Urban ward/ Frontline worker/Communiy volunteer on annual basis. Gender isaggrogeted data related to birth of girls and boys ‘wough the Guddi-Gudda Boards (Gint-Boys Board) would be widely displayed in prominent puble places such as Panchayats, Anganwad Centres, Health Centres, Tehsil Offices. This would also be used in iscussions around the Issue of CSR ard valve of girl child during panchayat meetings. “The focused schematic interventions for Improving CSR & promoting education under ths intiative is supplemerted by a national level mass campaign aimed at ensuring thal girs are born, nurtured and educated \witnoutcisormination to become empowered cttizens of ‘his country with equal rights. Further, the involvement of women in te socio-economic grows will not only lead to Increased standards of living but wil also be @ causal ‘agent for the development of a country. The Campaign interinks Natioral, Siate and District leve! interventons. with community level acton in 109 disircts, bringing ‘together dferert stakeholders for accelerated impact. Department of Posts is pleased to release 3 Commemerative Postage Stamp on "Bei Bactiao Bet Padhao’, Credi Text Based on material recelved ‘rom Ministry of Women & Child Development, Govt of india and Internet. 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