POKHARA UNIVERSITY

Level: Bachelor
Semester Fall
Programme: BBA
Course: Strategic Management

Year
: 2005
Full Marks: 100
Time
: 3hrs.

Candidates are required to give their answers in their own words as far
as practicable.
The figures in the margin indicate full marks.
Attempt all the questions.
1.

Why do you think strategic management is important to an

organization? Describe its key benefits.

10

2.

What are strategic decisions? What are their key features?

10

3.

Who are the major executives in strategic management? Explain the

roles of a General Manager in implementing strategic management
in an organization.

10

4.

How do you assess the environmental factors affecting an organization

using Environment Threat and Opportunity Profile (ETOP)?

10

5.

What are the five forces that can be used to assess the industry
environment?
In making strategic choice what are the Generic and Grand strategies
available to strategists? Describe some of the choices you think are
most relevant.
OR
What is sustainable competitive Advantages (SCAs)? How do SCAs
help a firm in winning the competitors?
There are number of methods that facilitate the process of strategy
detection and choice. Describe the one you are most familiar with.

10

8.

Implementing a strategy is much tougher than crafting one. Justify

the statement discussing some features of strategy implementation.

9.

Describe resource planning as an important aspect of strategy

implementation. Discuss the vital issues in resource allocation.
Write short notes on (Any Three)
a) Value Chain Analysis
b) Critical Success Factors
c) Characteristics of Mission
d) Long-term Objectives
e) Turnaround strategy

10

6.

7.

10.

10

10

3x5