Tramy Phan

Fashion 21: Principles of Fashion

28 October 2015
Balance and Emphasis
1. Visual weight
An element that denotes the relative
importance of an element in the design.

Dennis Basso Fall 2014 Ready to Wear

http://anibundel.com/2014/02/14/new-yorkfashion-week-fall-2014-rtw-dennis-basso/
2. Formal balance
When each element on one side of the design
has a counterpart on the other.

http://www.honeybuy.com/Off-Shoulder-ShortSleeves-Beaded-Mini-Length-Cocktail-Dress
3. Symmetry
A strict adherence to the balance of elements
on either side of the median line.

Mary Katrantzou Fall 2012 Ready to Wear

http://www.vogue.com/fashion-shows/fall-2012ready-to-wear/marykatrantzou/slideshow/collection#23

Tramy Phan
Fashion 21: Principles of Fashion
28 October 2015
4. Approximate symmetry
The same distribution of elements on both
sides of a design, but with a slight change.

http://www.zazzle.com/black_and_white_floral_symmetry_photosculpture153685215363565632

5. Informal balance
When the elements on either side of the
imaginary vertical line achieve equality in
weight but with variety in line, shape, value,
texture, or color.
Emilio de la Morena Fall 2014 RTW
http://www.vogue.com/fashion-shows/fall2014-ready-to-wear/emilio-de-lamorena/slideshow/collection#16
6. Asymmetry
The feeling of equally distributed weight due to
decisions regarding the elements of design, but
where the arrangement is different on either
side of the median line.
Celine Fall 2015 RTW
http://www.vogue.com/fashion-shows/fall2015-ready-towear/celine/slideshow/collection#17

Tramy Phan
Fashion 21: Principles of Fashion
28 October 2015
7. Vertical balance
An approach commonly utilized to determine
weight distribution in which an imaginary
horizontal line is drawn down the center of a
fashion and each side examined for
distribution.
Marc by Marc Jacobs Spring 2015 RTW
http://www.vogue.com/fashion-shows/spring2015-ready-to-wear/marc-by-marcjacobs/slideshow/collection#3
8. Horizontal balance
An approach commonly utilized to determine
weight distribution in which an imaginary
vertical line is drawn down the center of a
fashion and each side examined for
distribution.
Krikor Jabotain Spring/Summer 2014
Bridal Collection
http://bellethemagazine.com/2014/04/krikorjabotain-spring-summer-2014.html
9. Radial balance
A system of arrangement that occurs around a
central point.

http://www.stencil-library.com/animalandbirdgeneral-stencils/page4.html

Tramy Phan
Fashion 21: Principles of Fashion
28 October 2015
10. Emphasis
The location where the eye first settles on the
garment.

Viktor & Rolf Spring 2010

http://www.popsugar.com/fashion/ParisFashion-Week-Viktor-Rolf-Spring-20105408289#photo-5408322
11. Isolation
A shape that stands by itself.

Ralph & Russo Spring/Summer 2014

http://www.oregonlive.com/celebritynews/index.ssf/2014/01/paris_fashion_week_2014_ralph.html

12. Anomaly
A deviation from the norm.

http://www.ecouterre.com/7-celebrities-whocant-get-enough-of-wearable-technology/ladygaga-living-dress/

Tramy Phan
Fashion 21: Principles of Fashion
28 October 2015
13. Contrast
When two forces operate in opposition, causing
a significant difference.

Peter Pilotto Resort 2014

http://wwd.com/eye/fashion/gallery/resort2014-trend-pattern-work/#!16/peter-pilottoresort-2014-7020744-portrait/
14. Repetition
The repeating of a design element when the
same visual effect occurs over and over.

Manish Arora Fall 2011

http://www.fashionwindows.net/2011/03/manisharora-fall-2011/

15. Radiation
A wheel-shaped form where emphasis begins
at the center and the eye moves outward, along
the radials, from the center.

Mercedes-Benz Spring 2014

http://www.fashiontv.com/gallery/backstageat-mercedes-benz-fashion-week-russia-spring2014-collection_397276.html#108

Tramy Phan
Fashion 21: Principles of Fashion
28 October 2015
16. Concentricity
The idea that a circular shape draws the eye to
its center.

http://www.zazzle.co.nz/concentricity_8_tees235437861103437779
17. Trapunto quilting
Type of quilting in which design is outlined
and then stuffed from the back of the fabric to
achieve a raised or embossed effect.

http://quiltworld2.blogspot.com/2012/01/quiltedboutis-pouch-pattern-japanese.html